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Samsung’s Diwali sale combines Vision AI TVs with festive offers, boosting value and premium appeal.
Direct website shopping ensures a seamless brand experience, personalized deals, and enhanced customer trust during festivities.
EMI options, cashback, and complimentary accessories incentivize purchases, making high-end TVs accessible and attractive.
Samsung has launched its ‘Super Big Celebrations’ campaign in India, focusing on premium Vision AI-powered big-screen TVs. The initiative aims to attract buyers during the festive season, a period when consumer electronics experience peak demand.
Running until October 31, 2025, the campaign offers customers not only attractive discounts but also lifestyle enhancements, aligning with Samsung’s reputation as a premium brand in home entertainment.
Samsung asserts that the campaign is an ideal opportunity for families to purchase large-screen TVs this Diwali, promising to make the festivities more memorable and enjoyable. Want to know how to get a free Samsung Soundbar? Check out the latest deals and offers this Diwali.
The promotion features discounts, cashback opportunities, and major price cuts with decreased GST rates. Along with current deals, customers buying specific Samsung large-screen TV models will get either a free Samsung Soundbar worth up to Rs. 92,990 or a high-end AI-powered TV worth up to Rs. 140,490.
This enhances the home theater experience. Samsung also provides a 3-year warranty on select models, ensuring durability and customer satisfaction. Customers will be able to avail these propositions through Samsung’s website, leading e-commerce portals, and retail outlets in India until the promotion ends.
Samsung Vision AI-enabled TVs are smart with automatic optimization of picture quality and sound, with artificial intelligence. Content is analyzed in real time, with brightness, contrast, and audio adjusted accordingly for a cinematic experience.
With AI upscaling, these TVs enhance the viewer quality and provide great ease of control. They combine advanced technology with user-friendly features to provide an immersive viewing experience.
Also Read: Samsung Brings ‘AI Home: Future Living, Now’ to India
Samsung’s premium AI-powered TVs - Neo QLED 8K, Neo QLED 4K, OLED, and Crystal 4K UHD - feature Vision AI for superior visuals, immersive sound, and sleek designs.
Samsung’s Neo QLED 8K TVs provide stunning 8K resolution with AI Upscaling Pro, Quantum Matrix Technology, and Motion Xcelerator 240Hz. Infinity One Design and Wireless One Connect minimize clutter, and Dolby Atmos and Object Tracking Sound Pro optimize cinematic audio.
Available in 65”, 75”, and 85”, these high-end AI-driven TVs provide an immersive viewing experience and sleek design for festive upgrades.
Neo QLED 4K TVs feature Neural Quantum Processor 4K, Quantum Matrix Technology, and OTS sound for breathtaking pictures and immersive sound. Brightness is balanced with EyeComfort mode, and the stylish design fits into any setting.
Coming in sizes 43" through 85", the range combines superior 4K upscaling with smooth motion, making an excellent addition to any home entertainment setup.
Samsung QD-OLED pencil TVs provide real blacks, rich color, and Motion Xcelerator 165Hz for smooth motion. OLED HDR Pro offers deeper contrast, while glare-free screens maximize viewing in lighter rooms.
Available in sizes 42” to 85”, these AI-driven OLED TVs deliver immersive visuals, elegant design, and a sophisticated cinematic experience.
Samsung’s Crystal 4K UHD TVs include Dynamic Crystal Color, Crystal Processor 4K, and Samsung Smart Hub for real-life visuals and smart upscaling. Available within 43" to 85", these 4K UHD TVs offer vibrant color, immersive experience, and smart features, making for an AI-powered and budget-friendly upgrade.
During Samsung’s ‘Super Big Celebrations,’ buyers can upgrade to premium Vision AI-powered big screen TVs with EMIs starting at Rs. 990 per month, zero down payment, and one 'EMI Off' offer. Some bank cards give up to 20% cashback.
Buyers of eligible TVs (55”–115”) get a Samsung Soundbar for free, worth up to Rs. 92,990, or a free AI TV, worth up to Rs. 1,40,490, along with a 3-year warranty. Samsung's QLED TVs offer 100% Color Volume plus TÜV certification for picture quality.
These TVs are cadmium-free and integrate features such as gesture control, AI picture enhancement, generative wallpapers, and real-time home insights, making them ideal for the festival season.
Also Read: All Eyes on Samsung’s Galaxy S26 Ultra: Latest Leaks Reveal Display, Battery, and Launch Timeline
Unlike many competitors who rely on third-party platforms, Samsung’s 2025 Diwali Sale, ‘Super Big Celebrations,’ offers exclusive deals directly on the official website.
This set-up provides complete control to Samsung over how the brand is presented to consumers, the experience rendered, as well as the insights into the customers themselves.
By merging shopping with branding, Samsung enhances the trust and loyalty given by the customer, who experiences a seamless journey from discovery to purchase.
Additional highly attractive benefits, such as EMI options starting at Rs. 990/month, zero down payment, and free accessories, motivate customers to buy directly from Samsung.
This setup modernizes Samsung's premium positioning and puts forth another channel for shoppers to purchase new Samsung devices in a more personalized and secure manner.
1. What is Samsung Vision AI TV?
Samsung Vision AI is a sophisticated AI-based technology that comes integrated in Samsung's 2025 range of TVs, ranging from Neo QLED, OLED, to The Frame. It boosts picture and audio performance with AI Upscaling, AI Sound, and AI Optimization, and provides a better, immersive viewing experience personalized to each viewer.
2. What is the best cheap soundbar for Samsung?
The Samsung HW-B550 is one of the best budget soundbars with a 2.1-channel system and built-in subwoofer. It provides clear sound and rich bass, which is perfect for music and TV series.
3. Will any TV work with a soundbar?
Yes, you can use a soundbar with most TVs via HDMI ARC, optical, or AUX cables. Make sure both the TV and soundbar are compatible with the selected connection type for the best sound output.
4. Which soundbar is superior, JBL or Samsung?
The Samsung HW-Q700A beats the JBL Bar 5.1 Surround in a number of areas, such as Dolby Atmos support, better sound adjustment capabilities, and a more neutral-sounding balance. But JBL has deeper low-bass extension and better room correction capabilities.
5. What is Samsung's Super Big Celebration?
Samsung's 'Super Big Celebrations' is a festive sales promotion in India, going on until October 31, 2025. It provides special offers, cashback, and rewards on big-screen Vision AI-enabled smart TVs, which are designed to enrich home entertainment in the festival season.
