.png){kind=logo}
Perplexity AI blends search and chat with fact-based answers and clear sourcing.
Pricing starts free, with Pro at $20/month and Enterprise at $40/month per seat.
CEO Aravind Srinivas steers the company independently while partnering with Airtel.
Perplexity AI is a quick, clever, and promising competitor to search engines. Conversations with the CEO and founders indicate that huge ambitions lie ahead. The platform combines natural language processing with real-time web data to deliver accurate and conversational responses.
Its clean interface and citation-based answers make it both reliable and user-friendly. As AI tools become more integrated into daily tasks, Perplexity stands out by focusing on clarity, speed, and transparency.
Perplexity is a creative, rapidly developing, and intelligent alternative to traditional search engines. Since it does not just offer links, the answers are fact-driven and come with relevant sources, as if the system gained human-like comprehension.
It is designed to be an intelligent tool from the user's perspective, demanding correctness, clarity, and speed. So it has all the crucial bits in one place.
Transparent sourcing and citation: Every answer showcases the source from which the information is gathered, making it credible.
Speed in response: The system processes numerous queries, with an estimated 780 million in May 2025, indicating a nearly 20% month-over-month growth rate.
Innovative tools: Perplexity is developing ‘Comet,’ an AI-powered browser assistant that performs high-level tasks, such as article summarization or sourcing job candidates, all from one sidebar.
Also Read: Is Perplexity’s Comet Changing the AI Browser Game?
Perplexity pricing has flexible options for different user needs:
Free plan: Provides five premium-level queries and an infinite number of basic searches each day.
Pro plan: Priced at $20/month (approximately ₹1,650), it offers 300 Pro queries daily, with access to premium AI models like GPT-4 and Claude.
Enterprise Pro: At $40/month per seat (roughly ₹3,300), this version is geared toward teams. It unlocks unlimited Pro queries, better research tools, and collaboration features.
In a strategic move, Airtel is offering a one-year free Perplexity Pro subscription to its 360 million users. That’s nearly ₹17,000 worth of access to premium AI capabilities - at no cost to the end user.
Perplexity CEO Aravind Srinivas, an alumnus of IIT Madras and UC Berkeley, took this startup from an early valuation of $1 billion in 2024 to being valued at over $14 billion by mid-2025.
During his leadership, the brand has avoided charging high prices and has focused on long-term AI development. Conversely, they could have just participated in a market run.
Openly sharing his vision of building an AI that is smarter and geared toward accomplishing tasks, he mentions one of the next planned steps: the Comet browser, which will transcend search to become a real-time AI assistant for professionals.
Gives reliable, well-sourced answers with citations.
It offers advanced Artificial Intelligence in paid versions, making it suitable for power users and professionals.
Potentially, the Comet cyber tool will redefine multitasking with Artificial Intelligence by supporting real-time assistance, summarization, and research within the user's workflow.
Comet is still in beta, restricting access to casual users, thereby limiting its potential.
Like any AI, it occasionally provides content that is controversial and inaccurate, so users need to exercise discretion and verify the information.
Also Read: How to Use Perplexity AI for Business: Simple Tricks
Perplexity AI introduces a new classification method through clarity, speed, and intelligence. Its pricing structure, ranging from free and Pro tiers to Enterprise, enables casual users, teams, and research-intensive environments to utilize it. The Perplexity Airtel partnership is a tremendous addition for Indian users, making Pro Tools free.
Aravind Srinivas is at the helm, and new tools like Comet and Perplexity AI are evolving beyond search engines to establish themselves as all-in-one knowledge assistants. Perplexity is worth a look for more control, smarter results, and a relatively clean interface.
