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Pegasystems (Pega) is a software company that provides a cloud-based, low-code platform for AI-powered decisioning and workflow automation. Its solutions help organizations rapidly build scalable applications, streamline operations, and enhance customer experiences. By integrating intelligent automation with business processes, Pega helps enterprises in accelerating digital transformation and improve overall performance.
Pegasystems delivers an AI-based platform which enables organizations to handle customer interactions together with digital process automation and CRM systems through a single platform. The Pega Infinity platform of the company provides organizations with the ability to automate workflows, combine their data resources and deliver better customer service through its intelligent automation capabilities.
AI-driven insights to connect processes with data and customer interactions so organizations can operate more flexibly while achieving higher productivity levels. The company provides solutions which can grow with business demands while helping organizations maintain compliance and adapt to changing needs in their complex enterprise environments.
Pegasystems offers low-code automation, AI decisioning, CRM, customer service, and sales automation solutions through Pega Platform and Customer Decision Hub, enabling enterprises to streamline operations, personalize engagement, and manage client lifecycles efficiently.
Pegasystems revenue comes from its SaaS subscription services which represent the biggest portion of the company's business operations. The company generates revenue from its cloud subscription services, term software licenses, maintenance and support services, consulting and implementation services, and industry-specific AI applications.
Client Segments: Organizations that include large enterprises and government agencies together with complex organizations operating in regulated industries and those serving customers.
Target Companies: Healthcare, telecommunications and public sector organizations need to implement AI technology for their automation processes and customer engagement activities.
Target Geography: Operations while establishing its main business activities in North America and Europe and Asia-Pacific regions.
