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WhatsApp for Business: 5 Things You Didn’t Know

WhatsApp for Business: 5 Things You Didn’t Know
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Have a business profile that comprises vital information like address, email, and website:

Have a business profile that comprises vital information like address, email, and website: that adds credibility to your business and makes it available to customers who seek for critical information more quickly leading to trust and smooth communication.

Store Quick Replies to send out responses of frequently used messages again.

Store Quick Replies to send out responses of frequently used messages again. With a typed shortcut, you can immediately respond to each common customer question and bring about very effective communication on uniform information dissemination, hence improve customer satisfaction.

Automated messages are to be set for welcoming new customers and for the times that you are not available letting them know.

Automated messages are to be set for welcoming new customers and for the times that you are not available letting them know. This modern communication tactic will leave customers feeling recognized and heard even when you're not working.

Tags such as "New Customer" or "Pending Payment" will help organize your chats and contacts.

Tags such as "New Customer" or "Pending Payment" will help organize your chats and contacts. This segmentation aids in following up on customer interactions on time and optimizing operations easily

Create a catalog to showcase products or services. This allows customers to view items while staying in chat, thereby minimizing friction in the purchasing journey and boosting sales.

Create a catalog to showcase products or services. This allows customers to view items while staying in chat, thereby minimizing friction in the purchasing journey and boosting sales. 

Increases customer interactivity via the interactive buttons that can be found in the messages.

Increases customer interactivity via the interactive buttons that can be found in the messages. Call-To-Action buttons and Quick Replies smoothen conversations and nudge customers into taking action with ease.

Measure customer engagement by monitoring metrics such as the numbers of messages sent, delivered, and read.

Measure customer engagement by monitoring metrics such as the numbers of messages sent, delivered, and read. This then gives you insight into developing your communications based on the intelligence from the data you gather, thus optimizing the service you offer with data instead of gut feeling.

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