
Strategy, the leading corporate Bitcoin holder formerly known as MicroStrategy, has continued its aggressive Bitcoin accumulation. On May 19, Chairman Michael Saylor announced the company’s latest acquisition of 7,390 BTC for $764.9 million. The firm paid an average price just under $103,500 per coin, marking its third significant Bitcoin purchase in May.
The company’s filing with the US Securities and Exchange Commission (SEC) confirmed the acquisition. It followed two earlier buys in May—one for $180 million and another for $1.34 billion. After the latest purchase, Strategy holds about 576,230 BTC, acquired at a total cost of approximately $40.2 billion. This puts the company’s average purchase price at $69,726 per Bitcoin.
At current prices, Strategy’s Bitcoin holdings are valued at more than $59.2 billion, giving the company an unrealized profit of around $19.2 billion, or 47%. Data from CoinMarketCap shows Bitcoin trading above $102,600, up over 20% in the past month. Community analyst Maartunn, sharing data on X, noted that the firm’s unrealized profit surged alongside Bitcoin’s recent rally.
Strategy’s corporate treasury approach has influenced many other public companies. The company’s public Bitcoin accumulation strategy has often set the tone for similar moves in the industry. Lately, AsiaStrategy and Inwan Catering of Bahrain have switched to using Bitcoin as part of their cash reserves, similar to Strategy.
Despite market volatility, Strategy’s assets have profited since late 2023. The data on the chart demonstrates that the company navigated changing prices and avoided suffering losses. Analysts are paying attention to Bitcoin's Relative Strength Index (RSI) since it has just moved into the overbought zone. According to analyst Ali Martinez, Bitcoin’s 14-day RSI could signal short-term volatility, though no excessive leverage appears in the market yet.
As Bitcoin remains above the $100,000 level, market observers see Strategy’s position as a benchmark for corporate crypto investment success. The company’s year-to-date yield on Bitcoin stands at 16.3%, further boosting its reputation as a pioneer in Bitcoin adoption.
While Strategy celebrates new profits, the company now faces legal scrutiny. A recent SEC filing revealed a class-action lawsuit against Chairman Michael Saylor, President and CEO Phong Le, and CFO Andrew Kang. Plaintiffs accuse the company of not providing adequate details about the risks involved in the Bitcoin investment plan.
The lawsuit alleges that the company violated Section 10(b) and Section 20(a) of the Securities Exchange Act by misleading investors with false information about Bitcoin. Despite this, some people in the industry point out that Strategy’s risks have been widely discussed beforehand. Although the lawsuit is ongoing, Strategy’s strategy of holding Bitcoin has continued to draw attention from the corporate world and the general market, keeping the company in the spotlight worldwide.