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Flipkart's Back to Campus Sale has brought Canon, HP, Epson, and Brother WiFi ink tank printers closer in price, making long-term running costs a more important factor than upfront discounts.
HP offers the lowest published cost per page, Epson remains the most affordable to buy, Canon delivers the most balanced overall experience, and Brother targets high-volume black-and-white printing.
This comparison focuses on ink yield, cost per page, and real ownership costs to help buyers choose the right printer based on printing habits rather than sale prices alone.
The cheapest printer on the shelf is rarely the cheapest printer to own. Every time a cartridge runs dry, that gap widens. This week, Flipkart's Back to Campus Sale has WiFi ink tank printers from Canon, HP, Epson, and Brother priced within a few thousand rupees of each other. What they actually cost to run, however, sits much further apart.
Cartridge printers were the default choice for Indian homes and offices for years, picked largely for the lowest upfront price. That logic stopped working once printing volumes climbed. A standard cartridge covers a few hundred pages and can cost anywhere from one to four rupees per page once refills start. Low-cost per-page ink tank printers reversed that equation entirely. A refillable tank built into the body, fed by ink bottles, replaced the expensive cartridge cycle.
WiFi became standard alongside that shift. Most homes and small offices now print from more than one device, and a wired connection no longer makes sense for the way people actually work.
Among the best ink tank printers on Flipkart this week, four models cover almost every kind of buyer. This Canon, HP, Epson, and Brother printer comparison moves past the discount badge on these WiFi all-in-one printer offers to focus on what each model truly costs to run, not just what it costs to buy.
Canon's PIXMA G3770 is the steadiest option in this group. One full set of ink bottles covers around 6,000 black pages and 7,700 color pages. That is enough for a household printing documents and the occasional photo without watching the ink gauge too closely. It handles mixed print jobs cleanly and carries no obvious weak spots across text or color output.
HP's Smart Tank 530 comes with an automatic document feeder and the lowest published cost per page in this comparison. HP rates it at 10 paise per black page and 20 paise per color page. The ink supplied in the box is rated for up to 18,000 black pages and 8,000 color pages, the highest combined yield across all four models here.
Epson's EcoTank L3250 runs on the brand's heat-free print technology and carries Epson's own published figures of 9 paise per black page and 33 paise per color page, based on a 4,500 black and 7,500 color page yield. It is the least expensive of the four to purchase upfront, making it a practical entry point for buyers with moderate color printing needs.
Brother's DCP-T730DW skips balance and focuses on raw output. Its ink set is rated for up to 15,000 black pages against 5,000 color pages each for cyan, magenta, and yellow. It includes an ADF and auto duplex printing as standard features, making it well-suited for offices that print largely in black and white at high volume.
The real difference between these four comes down to how you print, not how large the discount appears. For buyers who print mostly text with the occasional color page, the Epson wins on both price and published cost per page. Canon sits close behind and handles a more even mix of text and color without any obvious trade-off.
For frequent color printing, the HP earns a second look, given its 8,000 color page yield and the lowest listed cost per page of the group. Brother only makes sense if the majority of output is black-and-white at real volume. Its color yield falls well behind the other three.
Also Read: Best Inkjet Printers Under Rs. 10,000 in India 2026
This comparison will not look very different once the sale ends. Printer brands now compete on cost per page and ink yield nearly as much as on sticker price. Flipkart's sale calendar keeps bringing this comparison back through bank offers and exchange bonuses layered on top of list price cuts.
None of these four printers is a poor choice. The real mistake is selecting by discount size rather than actual use. Match the model to your monthly print volume and how often you print in color, then let the live price and any bank offer settle things between two close options. The cheapest printer to buy is rarely the cheapest printer to own. Compare the cost per page first and treat the sale discount as a bonus, not the deciding factor.
Also Read: Best Inkjet Printers for Small Business in India 2026
A printer is a long-term expense, not a one-time purchase. Compare ink yield and cost per page before checkout, then use Flipkart's sale discounts and bank offers to get the best value from the model that fits your printing habits.
1. Which ink tank printer has the lowest cost per page in the Flipkart Weekend Sale?
Among the models compared, the HP Smart Tank 530 has the lowest published cost per page, rated at 10 paise for black prints and 20 paise for color prints.
2. Are ink tank printers cheaper to run than cartridge printers?
Yes. Ink tank printers typically offer much lower running costs as they use refillable ink bottles that deliver thousands of pages per refill, unlike cartridges that need frequent replacement.
3. Which printer is best for high-volume black-and-white printing?
The Brother DCP-T730DW is designed for heavy document printing, with a claimed yield of up to 15,000 black pages and features such as auto duplex printing.
4. Is a WiFi printer worth buying for home use?
Yes. WiFi printers allow multiple users to print from laptops, smartphones, and tablets without connecting a USB cable, making them more convenient for homes and small offices.
5. What should I consider when choosing an ink tank printer during a sale?
Focus on monthly print volume, color printing needs, ink yield, cost per page, and features such as WiFi, automatic document feeders, and duplex printing rather than choosing solely based on the discount offered.
