Crypto Airdrops Can Pay, But You’ve Gotta Be Selective

Crypto projects give away tokens in events known as “airdrops” as a way of incentivizing participation and growing their user base. It’s possible to obtain free tokens from hundreds of new crypto projects simply by fulfilling tasks such as using their dApp, engaging with their social media channels, playing games and posting links. 

These airdrop campaigns help new projects to increase their visibility, and they reward those who help them out. It’s a tried and tested marketing trick that’s used by crypto projects of every stripe, ranging from DeFi to SocialFi and even crypto wallets. 

Instead of conventional marketing strategies that involve paying for ads and sponsored content, airdrops are reliant on the projects’ existing community to do the legwork for them. 

Tokens are distributed in a more decentralized way. Instead of them being issued to various exchanges or sold to early investors, they’re sent directly to user’s wallets, with the exact amount determined by their level of participation in the campaign.  

You’ll come across new airdrops on social media platforms such as X, Discord and Telegram, where they’ll be announced alongside the specific details of the campaign, describing the kinds of tasks you’ll need to complete to earn a share of the rewards being offered. These tasks are wide-ranging, and could include things like sharing links, commenting on posts, depositing funds in a protocol, playing games or more. 

The basic idea is that by providing early adopters with rewards, they’ll be encouraged to participate more actively and hopefully become loyal, long-term users.

Every Airdrop is Unique

It’s important to understand that no two airdrops are exactly the same, and with so many being announced these days, projects are having to come up with increasingly ingenious activities and distribution mechanics in order to make participation worthwhile. 
It’s true that most crypto airdrops probably won’t earn you more than a few pennies, but even with the deluge of campaigns available now there are still some real gems that promise rewards that are almost too good to be true. 

Rewarding User Loyalty

Take Ambire Wallet’s ongoing Ambire Legends Season 0 campaign, which aims to reward its most active users for regularly using the app. What’s great about this campaign is that, if you’re an active crypto user, you won’t actually need to do anything that you’re not already doing. Simply download the Ambire Wallet extension and start using it as your primary web wallet and you’ll stand to earn some compelling rewards. 

That much was made clear in a detailed analysis by the crypto influencer @stacy_muur on X, who used Ambire’s given formula for reward distribution to calculate how much the top 100 users can expect to receive when their $WALLET tokens are distributed at the culmination of Season 0.  

Ambire’s unique formula is ingeniously designed to reward users for their loyalty and activity, rather than just encouraging people to stuff funds in their wallet. In fact, so long as you keep a minimum of $500 of crypto in your wallet, you can stand to earn some substantial rewards, potentially even more than a so-called crypto whale that’s sitting on, but not using, thousands of dollars worth of assets. 

Ultimately, Ambire will give away 20 million $WALLET tokens through its first airdrop, and it’s novel mechanism means that some users may receive up to 200% more than the assets they’re currently holding. If that sounds tempting, there’s still time to sign up and start earning rewards from Season 0, and of course, there will be additional seasons to come, with a total of 190 million $WALLET ultimately set aside for future airdrops. 

Rewarding Bitcoin Bulls

Another really tempting airdrop is Bitcoin Bull Token’s ongoing campaign, which aims to reward Bitcoin users who believe the world’s number one cryptocurrency still has lots of room to grow. If you’re a Bitcoin bull, then you’ll want to go and swap a few of your satoshis for $BTCBULL tokens, which enable you to claim significant rewards should Bitcoin ever go on a new bull run. 

The way it works is that when $BTC’s value hits key milestones (the first one of $100K has already been surpassed), $BTCBULL tokens either receive $BTC or else the supply of $BTCBULL is burned, boosting the memecoin’s value. The next milestone will occur at $125K, at which point there’ll be a token burn, and then when $BTC reaches $150K, the second airdrop will take place. It’ll keep going like this all the way until $BTC hits $1 million. 

Just like $BTC, the supply of $BTCBULL is capped at 21 million, which means it’s already quite limited. Early investors stand to make some serious gains over the long term, as the price of Bitcoin continues to climb. 

Rewarding Gaming Prowess

Web3 gamers can also get in on the airdrop action, with one of the most promising examples being Mansion, a first-person shooter game that lives on Ethereum and Binance Smart Chain. Players need to buy NFT-based characters, weapons and skins in order to compete in player-vs-player and player-vs-environment battles, where they can earn rewards each time they win. 

Mansion's ongoing Blood Events see it regularly give away hundreds of NFT weapons worth up to $275, meaning there’s some pretty hardcore firepower on offer. In addition, users can earn some sizable rewards from the $25,000 prize pool that has been set aside, with the rewards paid out in either $BNB or $ETH. For instance, you’ll get $125 worth of $BNB or $ETH just for signing up and participating in your first battle. 

Mansion uses a leaderboard-style ranking system to reward players, and each time a snapshot occurs it’ll reward the top 250 players with an additional $125 worth of $BNB or $ETH. In addition, the best 50 players will also receive exclusive NFTs and whitelist access to new game modes and features. 

What’s interesting is that Mansion gives everyone a fair chance, resetting its leaderboard after each snapshot so that everyone starts again from scratch, with the amount of rewards based on their in-game performance rather than the amount of $$$ they spent. It’s all about rewarding loyalty and skills. 

Key Points To Remember

When it comes to crypto airdrops it’s important to be selective about the ones you participate in, so you’re able to maximize your rewards potential. 

One thing to consider is the time vs rewards ratio. You don’t wanna be spending countless hours doing various tasks only to end up with a small chunk of change – not when there are much bigger rewards to be had. The best airdrops are those that don’t take up any of your time – in other words, those that reward you for doing things you’ll normally be doing anyway, such as using a crypto wallet (hint hint). 

Bear in mind that participation in crypto airdrops may require some kind of initial investment. For instance, Ambire requires you maintain a balance of at least $500 in USD, while Mansion players will need to buy an NFT to get started, and Bitcoin Bull Token demands a direct investment in the native memecoin. 

Also don’t forget the basic principle of dilution. If an airdrop becomes too popular, and the rewards pool stays the same, the value of those rewards will be significantly diminished as more users sign up. So get in early! 

Most important of all, it’s key to find airdrops pushed by viable, long-term projects. They’re all about incentivizing users to participate over the long term and contribute to its future success. If a project looks like it has a future, its airdrop is likely to be worth your while, especially if the value of its token appreciates in future. So check out its utility, too!