
Blum, the Telegram-native crypto trading ecosystem backed by Binance Labs, has launched perpetual futures trading directly inside its mini-app - giving more than 95 million users access to one of crypto’s most popular trading tools without ever leaving Telegram.
The move comes as perpetual futures, or “perps”, dominate crypto derivatives volumes. Platforms such as Hyperliquid and Aster have recently drawn billions in daily activity, underscoring traders’ appetite for flexible, on-chain products that rival centralised exchanges. Blum, which shares a backer with Aster, is now taking the concept a step further by embedding a full perps experience inside the world’s most-used messaging app.
“Perpetuals have powered much of crypto’s trading growth, but until now they’ve lived on complex standalone platforms,” said Gleb Kostarev, Co-Founder and CEO of Blum. “By bringing them to Telegram, we’re making it possible for anyone to trade, learn and manage risk right where they already spend their time.”
Through the new feature, users can go long or short on around 20 leading assets including BTC, ETH, TON and $BLUM, apply leverage, and set stop-loss and take-profit orders - all via an interface that mirrors Telegram’s familiar UX. There are no separate downloads, browser extensions or seed phrases required.
Perpetual futures allow traders to profit in both rising and falling markets and to keep positions open indefinitely, a format that has become the cornerstone of most professional crypto trading. By integrating perps directly within Telegram, Blum aims to remove the onboarding barriers that have traditionally limited access to such tools.
“Blum is more than a single product - it’s an ecosystem designed to make advanced trading accessible to everyone,” said Co-Founder and CTO Vladimir Masliakov. “The addition of perps adds a powerful new layer to that strategy, combining simplicity, security and transparency for both new and experienced traders.”
The launch builds on a year of rapid growth for Blum. The platform has onboarded more than 95 million users, processed over $270 million in trading volume across its Memepad and Telegram bot, and now sees more than 700,000 daily active traders. Its native token, $BLUM, has been listed on Bitget, KuCoin, MEXC, Gate.io, HTX and most recently Binance Alpha.
While Aster and Hyperliquid currently dominate decentralised derivatives by volume, their focus remains on dedicated trading terminals. Blum’s bet is different: that convenience and distribution will win. By putting perps into a familiar chat environment, it’s targeting the hundreds of millions of Telegram users who might never have opened a crypto exchange before.
Blum’s long-term goal is to turn Telegram from a messaging platform into a trading layer for the Web3 economy. Beyond perps, its roadmap includes staking, wallets, token-launch tools and payment integrations with Paybis, Aeon and Alchemy Pay - expanding access in high-growth markets across LATAM, Southeast Asia, Turkey and CIS regions.
The company says transparency remains central to its model, with public tokenomics, reward updates and regular AMAs. Educational content - from “Perps Explained Simply” guides to strategy playbooks - will accompany the rollout to help users trade responsibly.
“Our strategy has always been about making advanced crypto trading simple and accessible,” added Kostarev. “Perps inside Telegram are the next step toward that vision - turning one tap into a gateway for global finance.”
Perps Futures Trading is available via Blum now. Visit https://www.blum.io/ to get started.
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