
Rajan Sethuraman is the dynamic CEO of LatentView Analytics, where human intuition merges with cutting-edge AI technology. With a background in engineering and a passion for people, Rajan's journey embodies the fusion of logic and leadership. Before taking on the role of CEO in 2019, he shaped the company’s culture as Chief People Officer and garnered decades of consulting experience at Accenture and KPMG. Today, he leads LatentView with a bold vision: transforming data into decisions that truly matter.
Born in 1970, Rajan laid the foundation for his illustrious career with a Bachelor's degree in Civil Engineering from BITS Pilani. His passion for understanding complex systems and leading transformative initiatives led him to pursue an MBA at IIM Calcutta, where he graduated in 1995. This unique combination of technical expertise and managerial acumen equipped Rajan with the skills to navigate and bridge the engineering and business worlds, setting the stage for his future leadership roles.
Rajan’s professional journey is defined by thoughtful leadership and empathy. At KPMG and Accenture, he addressed complex challenges in the oil and gas, technology, and industrial sectors, gaining broad industry experience. His talent for people management led him to HR leadership roles, where he focused on building agile, future-ready teams. Joining LatentView Analytics in 2016, Rajan initially drove culture and talent development before becoming CEO, where he now shapes the company’s global strategy with a balance of vision and compassion.
LatentView Analytics is rapidly expanding its AI capabilities through strategic acquisitions, cutting-edge partnerships, and innovative platforms. It drives transformative data solutions and empowers enterprises worldwide with smarter, AI-powered decision-making.
LatentView and Decision Point: LatentView Analytics has acquired Decision Point, an AI innovator in sales and marketing analytics. This acquisition boosts LatentView’s prowess in predictive insights and deepens its influence in data-driven decision-making across sectors.
Generative AI Projects: LatentView Analytics, buoyed by a 37.5% year-over-year revenue growth, has significantly advanced its generative AI momentum by securing 10 new projects and a $3.2 million deal with a global technology leader, further strengthening its data engineering capabilities and enterprise-scale.
Integrating AI Tools: LatentView Analytics is revolutionizing the data analytics landscape by leveraging advanced AI technologies. Utilizing tools like YOLOv5, AzureML, and Snowflake, the company crafts scalable, intelligent solutions that enhance automation, improve accuracy, and enable impactful business transformation worldwide.
LatentView and NVIDIA: LatentView Analytics teams up with NVIDIA to unlock the full potential of accelerated AI computing and supercharge large language models. Together, they deliver smart, scalable enterprise solutions that empower businesses to embrace AI with speed, security, and precision.
Smart Finance Transformation: LatentView Analytics has joined forces with Arvato Financial Solutions to fast-track the digital overhaul of financial operations. By fusing advanced analytics with AI and machine learning, the partnership unlocks smarter insights, streamlines finance workflows, and enables global enterprises to make sharper, data-driven decisions.
Conversational AI: LatentView Analytics has unveiled Casper, a groundbreaking conversational AI platform that puts the power of data in everyone’s hands. By simply using voice or text, users can access insights on demand with no coding needed. Its analytics are simplified, accelerated, and made smarter for all.
AI Consulting: LatentView Analytics utilizes AI and machine learning to transform decision-making. Its cutting-edge analytics through AI and advanced analytics are helping global enterprises gain meaningful insights, improve performance, and foster innovation by converting complex data into strategic and actionable intelligence.
AI in BFSI: LatentView Analytics is using advanced AI technologies to transform the financial services industry. From fraud detection to trend prediction and risk management, LatentView Analytics uses the power of machine learning, natural language processing, and generative AI to make the BFSI industry smarter in its decisions while maximizing its return on investment.
Rajan Sethuraman guided LatentView Analytics to new heights as CEO, not just in the landmark IPO, which became India's most subscribed offering, but also strategic acquisitions like Decision Point. Rajan spearheaded innovations at LatentView Analytics, such as ConnectedView and LASER, where AI-powered analytics were applied in many industries, ranging from CPG to finance.
Rajan also went beyond business measures. At LatentView Analytics, he cultivated a culture of creativity and 'purpose hacks' that enabled him to infuse humanistic values into what is essentially a data-driven business. Rajan created a rare achievement by combining business success with new technology and structure while successfully leveraging a people-first organization.
Rajan and LatentView Analytics have not been involved in any significant public controversies or scandals, but they do have concerns, mainly around work culture and valuations.
Work Culture: LatentView Analytics has some infighting, as employees complain about pay increases, promotions, and the performance review process being arbitrary at best. Historically, LatentView's corporate clients, like Google and Uber, have resulted in a culture of excessive expectations for employees. Many employees also believe that their careers will stagnate at LatentView, and employees would be of no long-term value to the organisation.
Value vs. Reality: LatentView is under scrutiny from investors regarding the soft stock price because revenue growth is slow, and employees are frustrated with no salary increases and few promotions. The disconnect between market investors' expectations and internal employee sentiment is presumably growing.
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