

The AI in the BFSI market is witnessing rapid growth in the adoption of big data and machine learning algorithms as BFSI institutes are preparing themselves for the next wave of digital disruption. The global artificial intelligence in the BFSI market was valued at US$17,765.2 million in 2018 and is expected to reach US$247,366.7 million by 2026, registering a CAGR of 38% from 2019-2026.
Artificial intelligence is an area of computer science that emphasizes the creation of intelligent machines that work and perform tasks like humans. Therefore, it has become an essential part of technology in the BFSI industry. In financial institutions and other major finance industries, AI has become a core adaption of every single business and is expected to change the overall scenario of service offerings.
The BFSI market has looped into an AI-based solution for many traditional banking problems such as increased capital demand. For instance, insurance companies are improving risk models to maintain customer loyalty and client satisfaction, with the help of advanced AI technological platforms. Artificial intelligence has helped banks and financial institutions to customize and personalize their service according to the needs of customers. AI has helped financial institutions to reduce their long-term cost by deploying bots for customer service.
Also, the COVID-19 outbreak has impacted BFSI enterprises severely as the economic slump coupled with poor stock market sentiments and ongoing liquidity concerns have hampered the market growth. AI technologies have emerged as a viable solution to prevent systemic failures, implement fraud detection & prevention techniques, and help BFSI organizations in reducing operational risks amid the ongoing pandemic.
In terms of region, the global AI in the BFSI market can be divided into North America, Europe, Asia Pacific, South America, and the Middle East and Africa. North America is expected to dominate artificial intelligence in the BFSI market during the forecast period due to its strong dominance in the artificial intelligence market across the globe.
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