.png){kind=logo}
The AI industry is rapidly evolving, enhancing user experiences and efficiency through cutting-edge technology. One of the latest advancements comes from Adobe, which has introduced the Firefly Video Model, an AI tool gaining massive traction.
On Wednesday, the American software giant released the first public version of this tool, marking a significant step in its business expansion. Firefly Video Model is designed primarily for professional video editors and filmmakers, enabling them to generate video clips with ease.
With the fresh introduction of Firefly, it got many rivalries, such as well-known AI models, like Sora of Open AI. Firefly’s brand-new entry has created a massive hoax for them as it provides some unique features, giving it a standalone identity.
The Firefly is ready to compete against the already-popular OpenAI’s Sora and the rising startup - Runaway.
Adobe’s model is different from its competitors in many ways. It is designed for creating professional pieces. More importantly, the software company highlighted that the tool will generate video clips of 5 seconds but, at a higher resolution of 1080 pixels.
When comparing video clip lengths, it’s evident that Adobe’s new AI tool generates much shorter clips than Sora. Addressing this, Adobe stated that most production clips are limited to three seconds.
This Adobe AI Tool aims to fix and improve such loopholes instead of producing only random AI pictures. Blending the uniqueness of Adobe’s Creative Cloud suite, Firefly produces high-end products. Generating clips through Firefly will bridge the gaps in adding atmospheric effects, like snow or fog.
With this, Adobe provides additional AI tools, like Scene-to-Image and Audio/ Video Translation tools. These features, alongside the Firefly model, are a crucial part of Adobe’s strategy to boom the AI world.
Many might be curious to know Firefly’s price tag to better understand its superiority over competitors like Sora.
Adobe's New AI Tool, Firefly comes with different pricing plans according to the user’s needs:
Standard: $9.99 per month, allowing the generation of 20 AI Video clips
Pro: $29.99 per month for 70 video clips
Well, OpenAI produces 50 videos for $20 per month. However, the resolution is much lower than Firefly, giving a positive point for Adobe’s creation. Sora's $200 pricing plan produces longer and finer AI-driven video clips.
Adobe might charge higher for some, especially because of the video length. However, many of Firefly’s features are noteworthy and will benefit and improve the results of production studios.
Adobe plans to introduce a premium pricing model tailored to large-scale video producers. Additionally, the company revealed that premium tags will be released later this year.
Vice President Alexandru Costin stated that they are prioritizing the development of 4K video generation while maintaining the same high quality.
Adobe’s new Firefly AI tool seems to be a big hit already. However, it is the users who can decide whether it is worth it. Firefly’s release doesn’t imply that Adobe made it for experimentation purposes. However, Adobe's New AI Tool can be considered a high-grade tool for delivering high-end clips for studios.
