Cryptocurrency

Best Crypto to Buy Now When the Market is Down

Coins with great potential this bull cycle.

Written By : Mwangi Enos

The crypto market has experienced much volatility over the years. The total market cap peaked at $2.9 trillion at some point in 2021 before dropping below $900 billion in 2022. By March 2025, it has surged back to $2.9 trillion. Such price swings show how unpredictable digital assets can be.

Bitcoin

Bitcoin remains the King Crypto. Currently trading at $81, 389 as of writing, it holds  over 60% of the market. Its mainstream acceptance has been growing over time but grew much more widely after the approval of Bitcoin ETFs in 2024. The recent Bitcoin halving event has also been a major factor of optimism among market participants. This is evident from the past Bitcoin halvings.  Historic BTC price data shows that it always surges massively, a few months after halving.  At some point this year, BTC price traded above $109,000 in early 2025 and marked an All time high before retracing back to its current price.

Ethereum

Ethereum seconds the king crypto as the king of altcoins and powers the Ethereum blockchain. Ethereum supports smart contracts, decentralized finance as well as Web3 applications. Apart from BTC gaining mainstream acceptance in 2024, the SEC also approved spot Ether ETFs increasing its accessibility. Ethereum also transitioned to a proof-of-stake system making it more energy efficient. With the current market conditions, ETH is one of the few that are likely to surge when bullish momentum resumes.

Solana

Solana has gained traction as a blockchain for decentralized applications. It offers lower fees and faster transactions than Ethereum. The Solana ecosystem has also benefited from the popularity of meme coins like Dogwifhat, Bonk, Pepe, SHIB, DOGE, just to name a few. President Donald Trump’s issuance of a meme coin on Solana further boosted interest.

Avax

Avalanche provides unique features like subnets. This allows its users to create customized blockchains. Ava Labs, which is its developer, envisions mainstream adoption of these networks. However, Avalanche has faced deep price swings, with the current market conditions, trading  to $19 as of writing. 

Pepe

Pepe is another coin with great potential. It is an Ethereum-based meme coin that has gained a strong following just like Doge and Shiba Inu. Despite lacking inherent value, its market cap has been above $2.9 billion. If it matches Dogecoin’s success, Pepe could still see further growth.

Cardano

Cardano is another giant launched by Ethereum co-founder Charles Hoskinson. It operates on a proof-of-stake blockchain and has a fixed supply limit of 45 billion coins, reducing future dilution. 

Cardano has seen strong price performance, rising more than 200% since early 2023. Trump has also mentioned it in his tweets recently as one of the coins with great buying potential in this bull cycle, alongside XRP , Solana and ETH.

Crypto remains a high risk investment and very volatile, with potential for both huge gains or steep losses. Therefore, consider market conditions and long-term prospects before making investment decisions.

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