Padgett Ong: Reimaging the Traditional Norms of Social Networking with the Power of Blockchain Technology

Ever since blockchain technology came into existence a decade ago, it is poised to transform the nature of transactions and trade across the world, as well as restyle several online services we use. Networking at the data-link level, not just simply the digital traffic and transactions, could be managed by infrastructure-level blockchain. The emergence of this technology has heightened the prominence of the digital economy and the benefits that accompanies it. 

Cipherem is a social networking platform that offers creative access to a blockchain where users have freedom over their own virtual economy while having their assets protected in a positive and advanced environment. It is powered by the Proof of Authority consensus protocol, dedicated to providing valuable community interactions that connect the world between people. The platform enables exposure to creators on the blockchain with the user's permission and a low carbon footprint that validates a transparent, secure network in a practical and efficient manner. 

A Creative Leader Building a Decentralized Space

Padgett Ong is a designer, developer, and Co-Founder of Cipherem. She oversees and manages the business growth, nurtures the company's vision, and works with the team to build software for the people. Her career in software design and development started several years ago. By building and designing different web platforms, she was clouded with the idea to commit to something bigger and create a safe space for people to share their work while preserving value and authenticity. Today, she is building a blockchain-powered social network for fellow users worldwide.

Padgett believes that today's world provides people with an opportunity to call the shots and do whatever they love. Following passion and learning are literally just a few clicks away. On that note, her mission is to help people find this passion and grow as they move forward.

A Blockchain Backbone Across Social Media Operations 

Cipherem is reshaping the way people use social media as an emerging form of media consumption. As a result of a confluence of technological, economic, and sociocultural phenomena that is shifting conventional forms of commercial exchange, social media has evolved to be the next utility innovation disruptive to the norm.

By harnessing Cipherem's cutting-edge blockchain technology, social media creates a fair exchange of value. It seeks to eliminate past flaws. In addition to this, the company has a core tech to enable more ethical and beneficial social media networking.

Padgett visualizes Cipherem as the future of social networking. She aims to turn social engagement into a commonality through its underlying blockchain technology that allows users to have control over their data, rights, and ownership and to enhance digital identity and end-user confidence. It is just like Linkedin but with incentives. Users can earn from sharing content on the platform and other activities like voting, commenting, liking, or giving trinkets virtually that would play a part in its metaverse, Web3 App V1 eco-system as a part of the Engage 2 Earn initiative. 

A String of Invaluable Success Factors 

Key success factors are most significant to the future victory of industry firms. These factors encompass competencies, market achievements, resources, competitive capabilities, product attributes, and many more. It is skeptical for the strategists to be familiar with the surroundings of the sector to distinguish the most important competitive success factors. Here are some of the key success factors of Cipherem: 

State-of-the-art Platform and Blockchain Integration: Building a modern and user-friendly social networking platform backed by blockchain with good uptime.

Solid knowledge of the industry and expertise: The directors have good business experience and adequate knowledge of the technology industry. They steer the business through their wealth of knowledge and expertise.

Latest Technologies: Leveraging the power of advanced technology in the social networking industry to streamline business operations and contribute to the reduction in overall costs creates a clear competitive advantage over the contemporary social network, art sales, and content streaming marketplaces, and in turn, provides cost-effective solutions for users.

Global Focus: The company is focused on the global market. This presents limitless opportunities for its growth and rapid expansion as it wins the hearts of every creative internet user.

Fluid Transition: Ensuring that the company flows with current trends and stays relevant in the blockchain and social network industries, focusing on the latest developments. And this is to confirm that users of its platform acquire an exciting experience using the platform at all times.

Value Communities: The primary value added by an open protocol on Cipherem provides it with the ability to allow all users all over the globe the opportunity to collaborate on a single layer.

Eco-Friendly: Cipherem's uniqueness is due to a combination of decentralization with efficiency in a new protocol that uses renewable energy and requires less computational power.

Ease of Use: The platform's ease of use is one of the key determinants of the users' attrition rate. The company will ensure to keep the interface of its web and mobile application user-friendly and easily navigable.

Bequeathing Authority with an Inverted Pyramid Approach 

Cipherem is founded with the belief of promoting the core value of important decisions in the community that is not taken by the top of the pyramid but by everyone. The following are the core values of the company:

• Promote valuable community interaction between communities, creators and fans, giving exposure to creators with the blockchain behind the user's permission.
• Enable creators to add value to their digital assets.
• Protect digital assets and digital identity from controversial forks.
• Complete control of the community. 
• Enable effective collaboration among community members, share knowledge, and foster valuable connections

Sailing Through Challenges and Rough Times 

Every innovation has some drawbacks. In this case, the main challenge is the digital platform's risk-like technical breakdown, or, the fall of the company's servers that might affect the blockchain. Apart from these, other small challenges would decline business revenue or margins due to the actions of competitors such as advancements in intelligence tools or technology, resulting in a fewer number of users on the platform. 

'Key Partnerships' as a Catalyst to Productivity Gains

By collaborating with smart organizations of all sizes, the company drove productivity gains both for the customers and for their own professionals. The aim is to make it a win-win for all parties involved by implementing a clear marketing strategy and goal, engaging with a professional marketing company, participating in hackathons, events, exhibitions, and collaborating with cryptocurrency exchanges.

Quote: 

"We empower creators more than just art, but with the freedom to manifest expressions within technology." 

– Padgett Ong, Co-founder of Cipherem