The parent company of tech giant Facebook, Meta, is getting ready to launch a new campaign to attract younger users by creating AI chatbot characters.
The parent company of tech giant Facebook, Meta, is getting ready to launch a new campaign to attract younger users by creating AI chatbot characters.
This change represents Meta's efforts to change with the ever-evolving social media landscape's shifting demographics and user preferences.
By introducing AI chatbot characters, Meta, the parent company of Facebook, is taking a risk to reenergize its user base and stay relevant in the digital space.
These chatbots have different personalities designed to engage younger users in a more personable and interactive way than your standard automated replies.