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Logitech introduced a new employee benefit that lets its roughly 7,000 staff members take one paid day off to play video games. The initiative, called Logi Game Day, comes ahead of the highly anticipated launch of Grand Theft Auto VI on November 19.
The company said the benefit is not restricted to the upcoming Rockstar title. Employees can use the day to play any game of their choice, and they can schedule it at a time that suits them over the coming year.
Although the announcement has arrived days before GTA VI hits the market, Logitech has positioned the move as a broader workplace policy rather than a one-off promotion. Full-time employees and interns are eligible for the paid leave.
Logitech CEO Hanneke Faber has challenged the long-standing view that gaming is unproductive. She said the company wants to retire the stereotype that playing video games is a waste of time.
According to the company the policy draws on internal research and reflects its belief that gaming can support creativity, confidence and professional development. Logitech argues that play can complement work rather than distract from it.
The timing is strategic. GTA VI is expected to draw enormous attention when it launches, and companies with gaming-linked workforces may face a surge of employee interest, absenteeism and distracted workdays.
By offering a structured day off, Logitech appears to be converting that expected distraction into an official benefit. The approach also reinforces its identity as a gaming peripherals company and signals support for its employees’ interests. For Logitech employees, the message is simple: take the day, play the game, and return without guilt
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