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Halloween season is over, but the discounts are still live. Xiaomi’s latest mid-premium model, Xiaomi 14 Civi, has witnessed a massive price drop on Amazon India. With a discount, the model is now available around Rs. 20,000, including bank offers, with a nearly Rs. 18,000 price cut.
Xiaomi 14 Civi was launched earlier this year as part of Xiaomi's flagship lineup. The model features Leica-tuned cameras, a Snapdragon 8s Gen 3 processor, and a premium design. Since launch, the consumers have been praising the model for its performance and design. Therefore, the sharp price drop has surprised users, especially given its recent launch in the Indian market.
Currently, on Amazon India, Xiaomi 14 Civi (12GB RAM, 256GB storage) is listed at around Rs. 26,249. However, the price varies depending on the color. For example, while the Matcha Green is available at Rs. 26,249, the Shadow Black variant is listed at Rs. 33,999.
Further, users can take advantage of certain bank cards to lower the price. Even they can avail exchange offers to bring the price down to around Rs. 20,000. This is going to be the finest deal for a smartphone in the same price range as the OnePlus 12R and iQOO 12.
The offer falls within Amazon's festive deals, and it's that time of year when several Xiaomi models have seen massive price drops. The inclusion of Xiaomi 14 Civi in this group demonstrates how Xiaomi is aggressively targeting high-value customers with a price point that most are comfortable with.
Xiaomi 14 Civi isn't the only model at this price point. Other models, including Xiaomi 14 and Redmi Note 13 Pro+, are also among the brand’s top discounted models on Amazon.
The base Xiaomi 14 model is at a notable price cut. The 12 GB RAM and 512 GB variant is listed at approximately Rs. 59,999, with additional bank offers and exchange options available. Mid-tier devices, such as Redmi Note 13 Pro+ 5G (Rs. 26,999) and Redmi 13 5G (Rs. 11,199), are also available at competitive prices.
Also Read: Redmi 15C 4G Revealed: Powerful Helio G81 & 50MP Camera - Should You Buy?
Xiaomi 14 Civi’s price reduction hints at a significant shift in the smartphone industry. As competition intensifies and hardware improvements dominate the sector, brands are rapidly adjusting their model prices to sustain sales and maintain market share.
For consumers, it's a positive move. They can get premium performance and camera systems at an affordable price within months of release. However, for manufacturers, it raises challenges in sustaining brand perception and profit margins.
