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Apple raised prices on 14 products in June, including every Mac and iPad, but left iPhone, Apple Watch, and AirPods pricing untouched, which changes what counts as a real discount this year.
AirPods Pro 3 at USD 189.99 and AirTag 2's four-pack at a record USD 79.99 carry the strongest verified value in this window.
MacBook Neo sits at its standard USD 699 price with no Labor Day markdown and does not belong in a deals list this week.
Apple deals can look better than they really are. This Labor Day, the price tag needs a closer look. In June, Apple raised prices on 14 products, including every Mac and iPad, as memory costs climbed amid AI data center demand. But iPhones, Apple Watches, and AirPods were left untouched. That creates two different starting points for shoppers.
A MacBook or iPad discount today comes off a higher baseline than it did in spring. An AirPods or Apple Watch discount does not. For buyers, the headline percentage matters less than what Apple charged before, what it charges now, and exactly which configuration Amazon is discounting.
Not every price cut on Amazon earns the word deal. Apple hardware can stay expensive even after a markdown, especially now that June's price increase raised the baseline retailers are discounting from for Macs and iPads.
Before buying, compare the sale price against the product's price over the past few months, confirm the configuration matches what is listed, and check whether the discount applies to that specific size, storage, or connectivity option. A markdown on the wrong configuration is not a deal at all, just a different price on a different product.
Prices reflect specific configurations confirmed at the time of writing. A different storage, size, or connectivity option on the same product can carry a different price and discount. Confirm the exact listing before purchase.
Best overall deal: AirPods Pro 3 at USD 189.99. This is the standout on the list. At 24% off, it is one of the best prices Amazon has offered since Prime Day, and it undercuts the roughly USD 199 to USD 229 range these earbuds have held for most of the past six months.
Best big-ticket saving: AirPods Max 2 at USD 449. A flat USD 100 off a USD 549 product is a rare discount for Apple's own audio hardware, and it puts the over-ear model close to its best price of the year.
Best record-low pickup: AirTag 2, 4-pack, at USD 79.99. This is a confirmed all-time low for the second-generation AirTag, works out to USD 20 per tag, and beats buying four single units even at their own sale price of USD 24 each.
At USD 99, down from USD 129, AirPods 4 without Active Noise Cancellation mark the cheapest entry point into Apple's current earbuds lineup. Anyone who does not specifically need ANC gets everything most people actually use AirPods for, whether commuting on transit or working in a loud open office at close to the lowest price this model has hit.
A separate AirPods 4 model with Active Noise Cancellation exists at a higher price point and has recently been tracked near USD 135, so confirming which version a listing covers matters before buying.
AirPods Pro 3 at USD 189.99 is the deal worth acting on first if only one purchase is on the table. Regularly priced at USD 249, this works out to roughly a USD 59 saving, one of the best prices tracked since Prime Day earlier in the year.
Apple states this generation delivers twice the active noise cancellation of the previous Pro model, along with an updated fit and heart rate sensing added for the first time.
Anyone still using AirPods Pro 2 or an older generation should weigh this price against whatever discount the previous model is currently carrying before deciding whether the upgrade makes sense.
At USD 449, down from USD 549, AirPods Max 2 gets a full USD 100 cut, one of the largest dollar discounts on this list for a product Apple rarely marks down at all. Some trackers have spotted it briefly lower, so checking the live listing before buying is worth the extra minute in case a higher price resurfaces.
Beyond the discount, this generation added Adaptive Audio, Live Translation, and stronger noise cancellation through the H2 chip, which makes the current markdown more meaningful than a straight price cut on the original model would have been.
The 40mm GPS Apple Watch SE 3 drops to USD 219 from USD 249. That price applies specifically to the 40mm GPS configuration. The 44mm version has been tracked separately at times, so confirming size and connectivity before adding to cart matters more here than on most products in this list. The SE 3 now carries an Always-On display and the S10 chip, narrowing the gap between it and the pricier Series models, though ECG remains reserved for higher-end Watches.
The 11-inch, 128GB iPad Air M4 drops to USD 649 from its current USD 749 price, a real USD 100 saving and the best price tracked since June's increase. The 13-inch model has also been discounted separately at USD 849, so anyone prioritizing screen size over price should check that configuration's own listing rather than assume the same percentage carries over.
The M4 chip and Apple Pencil Pro support make this the stronger productivity pick over the base iPad regardless of the specific discount.
Configuration matters more here than anywhere else on this list. MacBook Air with 16GB of RAM and a 1TB SSD drops to USD 1,499 from USD 1,599, a USD 100 saving and one of the more consistent discounts tracked since June's price increase.
Anyone comparing prices across sites should confirm the RAM and storage match, since a plain 'MacBook Air M5' listing without those specifics could describe a very different price, and some retailers have briefly offered deeper cuts on this exact configuration.
MacBook Neo launched in March 2026 at USD 599, then rose to USD 699 in June after Apple raised prices across its Mac lineup to offset the memory-chip shortage. That USD 699 figure is the current standard price, not a Labor Day markdown.
A listing meaningfully under USD 699 would be a genuine deal; at USD 699, the price is simply standard. It still suits students or first-time Mac buyers who do not need the extra RAM or display quality of the Air, but it is not a sale pickup this particular week.
Also Read: Labor Day Sales 2026 Live Now: Save Up to 70% on Top Deals
The second-generation AirTag four-pack has fallen to USD 79.99 from USD 99, a confirmed new record low that beats the previous best price by roughly USD 9. That works out to USD 20 per tag, cheaper than buying four single units even at their own discounted price of USD 24 each.
Anyone who only needs one tag can find the single AirTag 2 at a matching record low of USD 24, down from USD 29. The new model carries a second-generation Ultra Wideband chip, extending the Precision Finding range by up to 50 percent over the original AirTag.
Also Read: HP Labor Day Sale 2026: Best Deals on PCs, Monitors, Accessories with Up to 68% Off
Checking configuration before checking the discount percentage is the habit that separates a real deal from a misleading one this Labor Day. Apple's June price increase raised the baseline nearly every Mac and iPad discount is now measured against, so a markdown that looks shallow on paper can still land at a genuine record low, and one that looks steep can simply reflect a return to where the price sat months ago.
AirPods Pro 3 and AirTag 2 carry the most verifiable value in this window. The MacBook Neo carries none at all right now, priced exactly where Apple put it. Reading past the percentage off, straight to the actual dollar figure and the exact configuration it applies to, is what turns browsing into a good purchase.
Amazon's Labor Day discounts can change throughout the sale period, so shoppers should compare the current price with recent pricing rather than buying solely since an item is marked down.
AirPods Pro 3, AirPods Max 2, MacBook Air M5, iPad Air M4, Apple Watch SE 3 and AirTag 2 are among the products worth watching, with the exact value depending on the configuration and current Amazon price.
Yes, particularly when the price falls significantly below its USD 249 regular price. At USD 189.99, the Pro 3 represents a stronger value than buying it at full price, provided you want premium noise cancellation and Apple's higher-end earbud features.
Not necessarily. If it is listed at USD 699, that is the current standard price rather than a Labor Day discount. A price below USD 699 would represent a genuine markdown based on the pricing used in this article.
Check the exact generation, configuration and recent price history. A discount can apply only to a particular storage capacity, screen size or connectivity option, while an older-generation product may have a larger percentage discount but offer less long-term value.
