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The wait is over! Asus has officially launched the Zenfone 12 Ultra, a premium smartphone that blends cutting-edge AI features, a pro-grade camera system, and top-tier performance. Announced on February 6, 2025, this flagship device is powered by the Snapdragon 8 Elite processor, ensuring lightning-fast performance and seamless multitasking.
With an AI-enhanced camera, innovative productivity tools, and a stunning AMOLED display, the Zenfone 12 Ultra aims to set new benchmarks in the smartphone industry. Here’s a closer look at what makes this device a standout choice for tech enthusiasts.
The Zenfone 12 Ultra presents a luxurious design profile through its matte glass finish executed with rounded corners and fully reduced bezels. The device exists in Sage Green, Ebony Black, and Sakura White color options which draw their inspiration from nature. The phone is made to last over the years. This is made possible by its IP68 rating and its ability to resist water and dust exposure. Sustainability plays a vital role in its design, incorporating a 100% recycled aluminum frame and FSC-certified packaging
The 12 Ultra Zenfone delivers impressive camera system upgrades that benefit photography and video production. The system incorporates three cameras with the 50 MP Sony Lytia 700 main sensor equipped with 6-Axis Hybrid Gimbal Stabilizer 4.0 and two other cameras which comprise a 32MP telephoto lens with 3x optical zoom and OIS support and a 13MP ultrawide lens that provides 120° field of view capability. The front camera with its RGBW sensor provides 32MP resolution which improves both selfies and video conversations.
Users can produce professional-standard results regardless of their environment because the AI-powered features of AI Tracking, AI Portrait Video 2.0 and AI Voice Clarity enhance photography and video functions.
The Zenfone 12 Ultra implements various AI-powered applications which optimize normal activities. AI Transcript 2.0 provides both transcription and meeting summary features whereas AI Article Summary transforms web articles into brief informative summaries. The AI Document Summary tool enables users to quickly access PDFs as well as Word files.
With AI Call Translator 2.0 users can experience instant language translations while they speak on phone calls. Circle to Search lets users retrieve information instantly through display-based content selection. The phone is also the first to integrate the Meta Llama 3 8B model for on-device summarization, ensuring fast and accurate AI-generated insights even when offline.
With a Qualcomm Snapdragon 8 Elite processor the Zenfone 12 Ultra provides users with superior speed and efficiency. The 6.78 inch FHD+ Samsung Flexible AMOLED display comes equipped with LTPO technology to offer a refresh rate between 1Hz and 120Hz thereby achieving the best battery performance alongside visually smooth results. Looking at its battery capacity, the smartphone has a large 5500mAh battery capacity. It also includes vital Qi 1.3 wireless charging and a 65W HyperCharge support for fast wireless charging. In addition, the device includes eSIM functionality and supports WiFi 7 for better connectivity options.
The Asus Zenfone 12 Ultra breaks industry standards through its combination of modern design, efficient AI capabilities, advanced photography features and powerful hardware components. The device also provides both enhanced features along with innovative capabilities to users who want advanced functionality.
