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Celebrity NFT Portfolios continue to grow in value, showing NFTs are now long-term digital assets rather than short-term trends.
Top names like Snoop Dogg and Justin Bieber help keep NFT Portfolios in the mainstream spotlight.
From single NFTs to massive collections, celebrities use NFTs as both cultural symbols and financial investments.
As 2025 comes to an end, celebrity involvement in NFTs remains a major part of digital culture. Many public figures continue to hold valuable non-fungible token collections, not just as investments but also as symbols of status, creativity, and early adoption of blockchain technology.
This article highlights the top celebrity NFT portfolios and shows how non-fungible tokens have moved from a trend into a lasting part of celebrity branding and digital ownership.
Snoop Dogg holds one of the most respected celebrity NFT portfolios, valued at $17 million. The collection includes major blue-chip assets such as Bored Apes and CryptoPunks. Snoop Dogg was among the earliest celebrities to openly support NFTs, and this early move helped build a strong digital identity. The portfolio reflects long-term belief in NFTs as cultural assets rather than short-term speculation.
Gary Vaynerchuk has an estimated NFT portfolio value of $107 million, largely driven by VeeFriends. Unlike traditional art-focused collections, VeeFriends combines artwork with access, events, and community benefits. This approach turned NFTs into a business ecosystem rather than simple collectibles. The firm valuation shows how utility-based NFTs reshaped the celebrity NFT space.
Mark Cuban leads the list with an estimated NFT portfolio worth $502 million. The holdings include Dallas Mavericks NFTs, Proof of Culture, Pudgy Penguin, and The RollUp 2021. This portfolio stands out for its size and diversity. Sports-based NFTs, curated cultural drops, and community-focused projects together show a strategic approach that blends entertainment, fandom, and long-term digital ownership.
Madonna owns Bored Ape #4988, with an estimated portfolio value of $324,000. While smaller than others on the list, the portfolio carries strong symbolic value. Owning a well-known Bored Ape places Madonna firmly within NFT culture and highlights how even a single high-profile NFT can represent participation in the digital art movement.
Also Read: Top NFT Coins by Market Cap in 2025
Travis Barker has Bored Ape #7765, which is worth $173,000. This portfolio shows that NFTs have successfully penetrated the modern celebrity identity, even when the entire portfolio consists of a single asset.
Paris Hilton has Bored Ape #1294 in her possession, which is a part of an NFT portfolio worth $453,700. Paris Hilton was one of the first celebrities to advocate for NFTs openly, thus playing a significant role in their gradual introduction to the general public.
The asset’s value retention is evidence that early interest has been transformed into a long-lasting digital asset tied to branding and lifestyle influence.
Logan Paul owns one of the most diverse collections on the list, which is valued at $979,000. The portfolio consists of CryptoPunks, World of Women, Otherdeeds, and Tom Sachs Rocket Factory.
This combination shows the collector's interest in both historical NFT projects and community-based, creatively focused collections.
Dave Chappelle owns Bored Ape #8343, and his portfolio is estimated at $263,000. NFTs have become a cultural indicator in the entertainment industry. For many creators, eye-catching tokens act as a digital mark that unites the genres of comedy, commentary, and contemporary art.
Justin Bieber owns BAYC assets worth $100,000. The Bored Ape Yacht Club is already one of the most famous NFT collections due to the celebrity ownership and will continue to be so. This holding is a testament to the continued strong belief in avatar-based NFT projects as we near 2026.
Post Malone's NFT collection is worth over $700,000 and includes a Bored Ape Yacht Club NFT he bought from Moonpay. This purchase highlights the role payment companies have played in making NFTs accessible to celebrities. The portfolio is a strong indication that non-fungible tokens have become part of mainstream music branding and digital ownership strategies.
Also Read: NFTs in Gaming: Are They the Future of Digital Ownership?
These celebrity NFT portfolios show the maturation of digital collectibles. Some stars go for a single legendary NFT, while others build a large, varied collection. The profiles confirm that non-fungible tokens are no longer a passing trend but are part of the culture.
1: What are celebrity NFT portfolios?
Celebrity NFT portfolios are collections of NFTs owned by famous individuals, often including digital art, avatars, and utility-based tokens.
2: Why do celebrities invest in NFTs?
Celebrities invest in NFTs for digital ownership, brand value, community access, and potential long-term financial growth.
3: Are celebrity NFT portfolios only about profit?
No, many celebrity NFT portfolios focus on cultural influence, identity, and fan engagement, not just profit.
4: Which NFTs are most popular among celebrities?
Bored Ape Yacht Club, CryptoPunks, and similar blue-chip NFTs are among the most popular celebrity-owned collections.
5: Are celebrity NFT portfolios still relevant in 2026?
Yes, as 2026 approaches, celebrity NFT portfolios remain relevant as NFTs continue evolving as digital cultural assets.
