Official Melania Meme (MELANIA) traded at $0.1715 at the time of reporting. A 1.78% gain over the past 24 hours has renewed interest among traders after a White House documentary screening. Market capitalization also rose to $167.7 million and it reflects a similar 1.79% daily increase. The fully diluted valuation reached $171.57 million.
This price move came as public discussions intensified around the upcoming documentary, which President Donald Trump promoted on social media platform X as a “Must Watch.”
Trading data showed a mixed picture despite the price increase. 24-hour trading volume declined by 18.18% to $18.64 million. Interestingly liquidity metrics is still steady relative to market size. The volume-to-market-cap ratio stood at 10.98%. It suggests active participation despite reduced turnover.
Onchain metrics pointed to broad token distribution across the network. Data showed 226.48K holders while the project profile score was listed at 40%. The token supply includes 999.99 million MELANIA, with 977.49 million currently in circulation, while no maximum supply figure has been specified.
Price actions over the 24-hour chart reflected early volatility before stabilizing. The token briefly dropped below $0.164 during the session, then entering a consolidation phase as selling pressure eased. Later in the day, buying momentum strengthened and pushed prices higher toward the $0.171 level.
The session ended near the daily high and it signals renewed demands during the afternoon trading. This recovery is in line with increased social media attention surrounding the documentary screening and its upcoming release. Market participants appeared to react to narrative-driven developments rather than changes in token fundamentals.
The session maintained stable liquidity conditions throughout its entire duration. The market showed continuous trading activity given the volume-to-market-cap ratio remained unchanged despite the decrease in trading volume. This balance indicated price movements not causing significant disruptions to market liquidity.
The Trump family’s cryptocurrency ventures continue to attract criticism from public figures and analysts. Anthony Scaramucci has repeatedly referred to MELANIA and TRUMP tokens as “gambling tokens”, citing risks tied to political branding. He has warned that such projects could commodify political influence through speculative assets.
Broader concerns focus on institutional credibility and market perception. Critics argue that crypto projects linked to political figures could affect the presidency’s public standing. Some analysts also warn that these ventures may harm the wider cryptocurrency industry’s reputation.
At the same time, financial disclosures continue to draw attention. President Donald Trump’s net worth reportedly grew by more than $3 billion over the past year. Forbes reported that members of his immediate family have expanded their wealth largely through cryptocurrency ventures and overseas business activity.
While MELANIA posted short-term gains, the Official Trump coin remained under pressure.
The current value of TRUMP stands at $4.80, which represents a drop of more than 90% from its initial market value. The token remains in a continuous downward trend according to market reports. Market focus shifted between MELANIA and TRUMP with observers detecting a trend interruption.
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Traders appeared to rotate toward assets tied to fresh headlines instead of reassessing the wider Trump-linked crypto ecosystem. The pattern showed that narrative-driven tokens responded to news cycles with increased sensitivity.
The market maintains high interest because the documentary's release date approaches. Analysts note price movements could stay volatile as attention fluctuates with media coverage. The central question remains clear: Can narrative-driven momentum sustain trading interest, once the headlines fade?
Overall, it’s quite clear that Melania Meme Coin price rose as documentary attention lifted short-term sentiment, even while trading volume fell and volatility persisted. On-chain data showed broad distribution, while widespread scrutiny of politically linked crypto projects have continued. Market focus now rests on whether headline-driven momentum can hold amid this shifting trader attention.