Meta is reportedly exploring the possibility of showing ads in the list of conversations with contacts on the WhatsApp chat screen.

 Meta is looking for ways to increase its revenue from WhatsApp, which has over 2 billion users worldwide but generates little income.

Meta has previously attempted to introduce ads in WhatsApp Status, but faced backlash from users and regulators.

Meta may face similar challenges if it decides to show ads in the WhatsApp chat app.

Meta may also have some advantages if it pursues ads in WhatsApp chat app. 

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