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Amazon Prime offers more than just fast shipping.
Prime Video, music, gaming, and early access to deals make it a full package.
Over 200 million people enjoy these benefits worldwide.
Amazon Prime is more than just a speedy delivery service – it's a comprehensive membership program that elevates your shopping, streaming, and living experiences. With over 202 million Prime members worldwide enjoying its benefits, the platform has seen significant growth in India over the past five years, underscoring its increasing popularity among Indian consumers.
What are the primary reasons to opt for an Amazon Prime subscription? Let's review some top Amazon Prime benefits.
Here is a list of some of the benefits of Amazon Prime:
This is the best-known benefit. On certain purchases, Prime members are entitled to limitless free shipping options in India, including one-day or 2-day shipping. There is no minimum purchase. This saves a lot of time and repairs the additional handling costs.
This works perfectly for frequent Amazon shoppers. More than 60 per cent of Indian Prime members have chosen fast delivery as their primary reason for subscribing.
Prime Video is a premium streaming service available with an Amazon Prime membership. There is an array of movies, web series, and original content that ranges from global hits, such as The Boys, to Indian shows, like Mirzapur.
Prime Video access allows users to stream content in high quality or download the content to watch later offline. It ranks among the top three OTT platforms in India today.
If one is an Amazon Prime member, they will get early access to special Lightning Deals, Prime Day sales, and other Amazon deals and promotions. These heavy discounts include sales on electronics, clothes, groceries, and more. Members also receive an exclusive set of coupons that are not convertible by non-members.
In fact, during the 2024 Prime Day, over 80% of sales were credited to Prime users alone.
Notable among these benefits are a few more that one can enjoy for free with an Amazon Prime membership, which includes Amazon Music. With no advertisements, Amazon Music offers millions of songs in many different languages. It also allows users to listen to playlists and radio stations, as well as save music for offline playback.
Although it cannot rival Spotify in size, it is perfectly suited for casual listening.
Love Books? Many Prime members have access to Prime Reading, a rotating catalogue of eBooks, comics, and magazines. The Kindle device is not a requirement. Download the Kindle app.
The titles belong to all genres—from romance, mystery, and self-help to children's books.
Parents benefit from exclusive family offers, including discounts on diapers, baby products, and more. Prime also provides tools to track deliveries, set reminders, and manage subscriptions—ideal for busy households.
Gamers get monthly free in-game content, skins, and sometimes even full PC games through Prime Gaming. It’s a hidden gem many members forget to explore.
In 2024, over 40% of Gen Z members used at least one Prime Gaming feature.
Also read: Free Games This Week: Limbo, Tiny Tina & More From Epic, Prime.
Prime users often get priority customer support. Whether it's faster resolution or better exchange policies, this adds extra comfort to the shopping experience. This is especially helpful during big sales or festive seasons.
If fast delivery is not a priority, users can select No-Rush Shipping. In exchange for this, they receive cash back or promotional credits. Therefore, it is a win-win situation for orders that arrive beyond the urgent deadline.
This is available in some Indian cities. Customers can try on apparel or accessories before making a purchase. There is no up-front fee. One should keep the ones that they like and send back the ones they don't.
Amazon Prime benefits are endless and extend beyond shopping. It is a bundle of digital lifestyle amenities. With quick delivery, endless entertainment, and exclusive discounts, it offers great value—the moment anyone shops or streams a lot, Prime pays for itself within weeks.
With increased demand and added features, Prime has remained at the very top of subscription services in India to date.
