Memberful: Monetizing Your Passion To Build A Sustainable Business

With the pandemic providing a springboard into the 'Great Resignation,' people everywhere are finding the time — and courage — to pursue their passions. But finding ways to get that passion out in front of others and monetize it can be one of the biggest challenges. Memberful is a membership software that helps creators, entrepreneurs, podcasters, and educators create sustainable businesses. Through tools that empower customers to reach a larger audience and make a living out of what interests them most, Memberful makes running a successful membership-based business easy.

Building a Business with Existing Technology

Since its inception in 2013, Memberful has cemented itself as a trusted source and leader in the creator economy, offering its customers complete control and ownership of their content, audience, finances, and everything related to their membership business.

This decentralized solution to a membership program allows creators to possess confidence knowing their livelihood is entirely in their own hands.

From the Football Field to the World Wide Web

Drew Strojny, CEO of Memberful, is a former NFL player for the St. Louis Rams who has been a pivotal pioneer in the web-building space. Strojny's drive and passion for the industry began upon his retirement in 2007 when he began selling tabletop ad space to restaurants across the Boise, Idaho region. When he realized the need for such a business in the digital space, Strojny pivoted and began building websites for local establishments through his agency, Jestro. The company grew to encompass the Theme Foundry upon learning the fast-paced market for simplified WordPress-themed templates.

But when the time came that Strojny felt the push to utilize a membership concept, he couldn't quite find one that fit his own business's needs. Memberful was born out of Strojny's desire for a simplified product that creates subscription-based membership websites.

Reinventing the Membership Subscription Industry

Platforms like YouTube, Spotify, Instagram, and TikTok have become the gatekeepers of content distribution, creating a power imbalance between platforms and creators. Memberful allows you to own your audience and distribute your content without the challenges of algorithms, shadow bans, low organic visibility, and demonetization.

A recent survey reports that the creator market is worth over $104.2B and notes a trend in creators utilizing monetization tools to move fans from commonly used social platforms to their websites and apps, launching their businesses.

With the new Spotify partnership, customers can share their paid podcasts directly to the Spotify platform via private RSS feeds that integrate directly into their websites or other existing technology.

A Member-Driven Means for the Digital Era

Memberful customers can choose exactly how they want to project their content to their audience with starter, pro, and premium plans. In addition, memberful releases new product features every eight weeks to ensure customers have the tools to continue growing their business. Memberful is truly the premier decentralized solution that changes the membership game for creators, entrepreneurs, podcasters, and educators.