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Casino streamers are the new influencers of online gambling. It would seem that the glory days of casino blogging affiliates are coming to an end. Gamers don't want to read, they want to play, and they want to watch other people play. It may seem like a weird concept, but surprisingly, there is a lot to be gained from watching someone play casino games.
The guys at the top of their casino streaming game are extremely entertaining – it's not just about playing the games, it's about having the personality to make it a full-on entertainment experience. And, newbies can learn a ton of valuable tips and tricks that will help them master certain games, as well as great info regarding which games are worth playing, and which software providers are producing the best new games. This second point also works as a massive time saver because rather than having to do hours of reading and research, players can just tune into their favorite live streamer and follow their advice.
Casino streamers live and breathe casino games. They are willing to risk their own money by placing bets, and they're willing to go for the big jackpots with maximum bets, which is exciting to watch. Of course, these guys are also making money by streaming their gameplay via advertising and sponsorship, but the games they play and the money they bet (and lose) is real. These are usually no 5 EUR games. While casinos generally accept such low deposits, as handycasinos24.com reports, the stakes are higher in the streaming world. The realness is what makes watching these guys so appealing – if the games were rigged, or there was no jeopardy involved (as in, they weren't risking their hard-earned cash), consumers would soon lose interest.
Casino streamers use two main platforms to live stream their gameplay: Twitch and YouTube. Twitch is a channel dedicated to gaming, hosting casino streamers, and esport gamers. Twitch hosts over 1.5 million liver streams and attracts over 100,000,000 visitors. The chat box feature allows viewers to communicate with live streamers, and there is a thriving community of like-minded gamers who have a platform where they can ask questions, talk strategy, and exchange information. YouTube is less community oriented, but gamers still find dedicated fans by streaming on the platform, and the earning potential for videos with a large audience makes using the platform extremely worthwhile.
At this time, casino streamers are well within the law to live stream games and earn money by doing so. However, there could soon be changes to the laws in various countries that puts the kibosh on the whole affair. In Sweden, for example, a strict ban on casino marketing is in place, and in Germany and the UK, marketing is tightly controlled, especially when it comes to attracting a youth audience.
There could come a time in the near future when the spotlight turns on casino streamers and they are forced to reign in their activities. We expect that they will be forced to stop streaming during certain hours of the day, and they may have to regulate the language they use when it comes to promoting games – in other words, no talk of winning being easy or guaranteed.
For now, though, casino streamers are reveling in their success, so let's talk star power:
Roshtein live streams (in English) on Twitch. This Swedish tour de force attracts up to 15,000 viewers per day, and it's not hard to see why. Roshtein is passionate about all things gaming. His live streams are extremely entertaining, if not a bit mad, and his personality lights up the screen. Roshtein's main focus is on slot games (he 32nd in the world), and newbies can learn a lot from watching his gameplay strategies.
Casino Daddy is a Twitch channel that was created by three brothers: Karl Anton, Erik, and Mathias Joelsson. The Joelsson bothers launched their Twitch channel in 2016, and they have been riding high ever since. Their daily broadcasts attract thousands of viewers, and they feature a wide range of different casinos and casino games. These guys are not as wacky as Roshtein, but they are passionate about gaming and they share their knowledge with a professionalism that makes them stand out from the crowd.
Classy Beef is another Twitch channel that features a group of different streamers. There are seven dedicated live streamers on the channel: Joe, Espen, Biggo, Nando, Georgi, Jonte, and Lamar. Between them, these guys keep their channel buzzing almost 24/7. And thanks to this continuous action, they now rank second on Twitch for activity. Their content is sufficiently varied enough to appeal to wide audience and to keep that audience constantly entertained. They have amassed over 120,000 fans, and they channel has garnered millions of viewing hours.
Hailing from Canada, Xposed is a gamer who started out live streaming games like Call of Duty before moving over to the world of online casinos. Thanks to his pre-casino days, Xposed already has a huge following on Twitch (over 300,000), which is only growing now that he has turned his attention to gambling. Behind the pseudonym is Cody Burnett, a 24-year-old who regularly shares his private life on social media. In fact, his social media presence is what sets him apart from other online casino streamers. He has effectively created an online community around his brand, which serves to keep his followers engaged and willing to tune in to his live streams every day.
