Top 5 Technology Trends Reshaping the Women Fashion Industry

As one of the biggest industries in the world, generating an estimated US$1.5 trillion a year, it's surprising to learn that the way fashion operates today hasn't changed that much in the past twenty years. The rising concerns about fair wages, pollution, as well as the need to satisfy the hyper-connected consumers of today, have given way to new exciting technology trends re-shaping women's fashion.

Artificial Intelligence

Brands are using Artificial Intelligence to enhance customers' shopping experiences as their website provides a chatbot system to understand the apparel requirement of the user.

Novel Fabrics:

Novel fabrics have technology trends re-shaping women's fashion in the garment industry and it helps to protect the animals as well as is a good option in the near future.

Virtual and Augmented Reality:

Fashion industry technology has combined the real world with the online world. Consumers are now trying outfits virtually with VR technology which gives more accuracy.

Mobile Shopping:

Shopping on mobile phones is easy and quick. The emergence of technologies such as facial recognition and fingerprint identification has added another dimension to it – safety. So, a lot of fashion buffs out there prefer shopping on their mobiles.

3D Printing

3D printing is helping various fashion brands across the globe to look at on-demand production. It is also enabling them to create new opportunities for customized clothing, creativity, and sustainability.

As the technology trends reshaping women's fashion continues to rise, it makes less and less sense for companies and brands to keep producing large quantities of apparel, months in advance, with no certainty of how well it will sell. Those brands that pick up the pace and become more responsive to market needs will be the likely winners in this fast-changing modern environment.