While recent years have seen hyper digitization of schooling online, there is still a severe lack of management systems that encapsulate the management experience online. This realization and a joint passion for the Indian Education System and to make an all-encapsulating system has been the vision behind Campus 365. Analytics Insight has engaged in an exclusive interview with Mayank Singh, Co-Founder & CEO at Campus 365.
Navigating school can be hard, no matter who you are. While recent years have seen hyper digitization of schooling online, there is still a severe lack of management systems that encapsulate the management experience online. This realization and a joint passion for the Indian Education System and to make an all-encapsulating system was brought the three friends together to make Campus 365.
With the use of the most emerging technologies and current trends in the world of education, we've leveraged several systems to make an ERP so functional and powerful that the user needn't open another browser for their school management need. The service is made for anyone in the system, this includes students, teachers, administration, and parents.
The founders of the company bonded over their concerns about student safety, this is how Campus 365 started as a student tracking software. Since then, we've branched further into education and spreading the word of mental health amongst students, while meeting the standards of several educators and administrations all across the globe.
Since 2017, we've worked tirelessly to provide the most cutting-edge technology to students to enhance performance and learning. Since then, we've been awarded a few titles, namely:
CB Insights Top 10 Hottest Start-ups (2017)
IAMA Awards Best Education Website (2018)
Edtech Global Awards Top 20 Start-ups (2019), and many more.
Mr. Mayank Singh, The CEO of the company, has 8 years of experience in building products and technologies for large-scale deployments. His passion for education has kept him focused on the EdTech industry for the last 7 years.
He has elevated Campus 365 from a start-up to an enterprise catering to schools, colleges, coaching institutes across India, as well in international countries like the USA, UK, South Africa, Nepal, Ghana, Nigeria, Zimbabwe, Bangladesh, and Australia. He is the driving force behind all the technological innovations towards making learning more personalized and engaging and schooling more automated, leading to better learning outcomes for the learners. He aims to democratize excellent learning by transforming schools and institutes in Tier II, III, and IV cities where the majority of India resides.
He firmly believes that every child, irrespective of economic background or location of birth, should have access to an excellent education.
It was quite a challenge to make a uniform decision on how we wanted to use AI in our service. Information and big data are a slippery slope when it comes to any service that involves younger kids and minors. In 2019, a massive information leak played as one of our biggest case studies on information security.
Our hesitance evolved into a careful understanding of how to use AI to elevate student experience, so we found a simple and user-friendly way of staying in touch with students and knowing how they're doing. Our main purpose in using this AI is to know how students are feeling and how specific moods and feelings can affect their grades and overall mental health.
Our AI operates to ensure students are doing well in terms of mental and physical health. To simplify the use for younger students, we ask them how they're feeling with a mood-based system (eg: angry, sad, pensive, etc.) and the system records their moods to predict how their patterns have been in juxtaposition with their performance. This information is entirely confidential and only disclosed to parents if they choose to know. We also keep this information confidential from students in order to not attach and stigmatize their mental health.
The major challenge which we faced mainly was the acceptance of the ERP system in the institutes of T3/T4 cities, but when Covid stuck the term ERP was quite common among them and has helped us scale at a tremendous level.
We are building an ecosystem where our academic expert team will help the schools to become fully digital and in line with international standards.
We've had a long and successful run in India and plan on rolling several new features that are specifically catered to student needs. We also plan to expand our business in other countries like the USA, Canada, the Middle East, and a few other African and Asian, etc.
Our main USP is that we respect the work of each institute and the flexibility of our product exactly fits like a missing piece of the puzzle. Another one of our major advantages is that we offer a budget-friendly solution to the administration. Finally, we have excellent customer and post-sales service in this space. We have almost every imaginable communication medium for the customers to connect & get their queries answered.
