Retail Analytics

Assortment Recommendation Using Reinforcement Learning for CPG companies

Abstract We consider a problem of assortment recommendation in a CPG Beverages industry. Consider a scenario wherein a sales representative (rep.) of a retail store is provided with an app in which he/she receives a recommendation of assortment of beverages

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How analytics is helping CPG companies drive growth

Consumer packaged companies (CPG) are grappling with a lot of challenges owing to economic uncertainty, price consciousness, changing demographics, rise of discounters coupled with fast-changing retail needs. The growth of leading CPG players is stagnant and there is a fierce

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How machine learning helps retailers optimize resources and improve sales

Technology is transforming the business models of different industries globally. Consumers now don’t wait till Saturday to shop for their favourite brands or check the outlets for new products. As consumers exhibit their shopping habits and preferences online, retailers can

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Retail in New Consumer Age

This infographic offers a snapshot of the current retail industry with a particular focus on the use of analytics these days. I have used emarketer.com report besides using other secondary sources to create this piece.

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