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Jul 14, 2025
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AI-powered scammers are using deepfakes to create fake romantic identities.
Victims often suffer major financial and emotional damage.
Detection tools and awareness are key to staying safe.
In this modern era, issues of the heart are no longer safe from being tampered with. From fake selfies to uncannily realistic voice clones, con artists are now using AI-driven deepfakes to engineer romantic delusions.
This is done to lure unsuspecting people and hold their dignity for ransom. Such scams, wherein victims get duped by artificial personas, are distorting reality and fiction on dating apps across the globe.
In the center of these scams is a hyper-realistic identity. This has been completely created by AI technology that can create human-like media. This includes images, videos, and even live video calls.
The scammer usually makes the initial contact on dating platforms. They establish emotional connections over days or weeks. Finally, they make financial requests, usually in the form of emergencies or business investments.
These are not your typical catfish cons. One well-publicized example involved a woman in France being scammed out of €830,000 by a thief pretending to be actor Brad Pitt with deepfakes.
AI love scams are increasing at an exponential rate. Cybersecurity experts say reported incidents of deepfake-based cons have risen from dozens to hundreds per month across the world in 2024. In India, a McAfee survey found that 77% of adults reported having come across AI-based dating profiles. Two out of five users confessed to communicating with scammers, unaware.
Losses aren't just emotional. Indian victims have been reported to lose as much as ₹3.6 lakh on average. Sometimes, more than ₹20 lakhs are lost in such scams. In the UK alone, romance scams lost £93 million in 2023, a figure that's growing with the use of AI.
Also Read: Deepfake Defense Shifts Focus to Real-Time Trust in AI Era
It is not easy to spot a synthetic scammer. There are many telltale signs. Sudden emotional connection, repeated unwillingness to meet face-to-face. The scammer usually shifts the chat to private end-to-end encrypted messaging apps like WhatsApp or Telegram, where monitoring is scarce.
Technically, see if there are tiny inconsistencies, slightly off eye movements, fuzzy edges around the face during calls, bad lip-syncing, or a voice that's too robotic or ‘perfect.’ These usually indicate deepfake use.
The key is emotional vulnerability. Victims are often looking for true companionship and will ignore rational contradiction in the hopes that they have found someone who genuinely cares.
The scammers play on this trust, employing emotionally manipulative backstories, displaying colossal amounts of affection in a short period. Then, they go for the final blow and drain the victim of their valuables.
While nothing is completely foolproof to avoid being targeted, there are measures to get ahead:
Reverse image search the individual's profile picture via tools such as PimEyes or Google Images.
Request direct personal questions or propose a liveness-checked video call to verify inconsistencies.
Never send money to someone you've met online, particularly crypto or gift cards.
Look for inconsistencies in tone, grammar, or behavior over time.
Immediately report suspicious profiles to the platform and cybercrime authorities.
Software and add-ons such as Deepware Scanner, Sensity AI, and India's Vastav AI can assist in identifying deepfakes by examining metadata and visual forensics. Certain dating sites are also experimenting with real-time ID checks and AI detectors to fight growing scams.
Efforts are building up, though slowly. A few platforms now verify profiles with badges and AI content detection filters. Governments are also paying attention. The U.S. has tabled the Romance Scam Prevention Act, and similar proposals are on the cards in the EU and some parts of Asia.
In India, complaint registration has been made easier through cybercrime.gov.in, and awareness drives against online fraud are slowly gaining momentum. But experts claim that the speed of regulation is still caught in the back-of-the-wrong-train in terms of the quick development of AI-based deceptions.
Deepfake scams are not only about finances; they disrupt trust, impair mental health, and undermine public confidence in online relationships. The emotional damage is typically lasting. In an age where loneliness is increasing and individuals are more connected online than ever before, such scams take advantage of a very human requirement: love, friendship, and belonging.
In the era of manufactured love, your best defense is discernment. When someone on the internet is too good to be true, chances are, they are. The romance might be phony, but the effects are real.
Also Read: Deepfakes vs. Digital Trust: Is Online Security at Risk?
Q1: What is a deepfake dating scam?
A scam in which images, videos, or voices generated from AI technology are used to feign romantic solicitations and steal money.
Q2: How do these scammers get in touch with their victims?
They mostly initiate contact on dating apps and ultimately persuade their victims to switch to private chats via WhatsApp or Telegram.
Q3: What are common warning signs?
The quick bond formed, refusal to meet in person, asking for money or crypto.
Q4: Can it be done on video calls?
Yes. They utilize AI to fabricate a "live" video appearance that is supposed to mimic real people.
Q5: How can I verify someone's identity?
Reverse search images, request a live video call, or check for ID verification.
