X said its new Cashtags pilot generated about $1 billion in global trading volume within roughly two days of launch, based on data from the company’s trading pilot. The figure came from X's head of product, Nikita Bier, who posted the update after the feature went live on Tuesday night. The rollout started on iPhone for users in the United States and Canada.
Cashtags let users type or tap symbols such as $BTC or $AAPL inside posts. X said the feature shows suggested matches, price charts, and related discussions inside the app. The tool is aimed at keeping market data and conversation in one place instead of sending users to separate finance apps or websites.
Bier said the pilot had already driven “an estimated $1 billion in trading volume globally since launching on Tuesday night.” That number has drawn attention because the feature remains limited in scope. The initial rollout covers iPhone users in the U.S. and Canada, not the full global user base.
X also announced a pilot integration with Wealthsimple in Canada. Bier described Wealthsimple as Canada’s leading brokerage and said the partnership lets users move from Cashtags to trading more directly. Public posts around the rollout showed Canadian users seeing a trade button tied to Wealthsimple, while no U.S. brokerage integration has been announced so far.
The Wealthsimple link makes Canada the first market where Cashtags connect to a brokerage partner. That setup means users can view an asset on X and then move toward execution through Wealthsimple. The company has not said that trades happen natively inside X itself, and available public statements point to a pilot link rather than a full in-app brokerage service.
The U.S. side of the rollout remains narrower. Cashtags are available for market data and discussion on supported iPhones, but X has not named a U.S. brokerage partner. That leaves the current launch split between content access in both countries and trading connectivity in Canada through Wealthsimple.
The early trading figure also arrives as X continues to position itself around finance and crypto audiences. Bier said Cashtags are “just the first step in our commitment to be the best destination for the finance and crypto community.” That wording places the feature within a wider product push rather than as a one-off launch.
Cashtags form part of Elon Musk’s broader plan to turn X into an “everything app” with payments and commerce tools. Reuters reported on March 10 that Musk said X Money, the platform’s digital payment system, would enter early public access in April. Reuters also noted that X partnered with Visa last year as part of its payments effort.
That broader strategy still leaves open questions around how far X will go in trading and digital assets. Public launch posts have focused on market data, asset discovery, and pilot brokerage access. They have not confirmed a U.S. brokerage link or a direct crypto payments feature inside X Money.
The current pilot shows that stock and crypto symbols can draw users from market discussion to price tracking and, in Canada, toward trade execution through a partner brokerage. Further expansion will depend on additional platform partnerships and payment rollouts that X has not yet fully detailed.
Also Read: Elon Musk on TikTok Now, is it Genius Marketing or Pure Curiosity?