boAt focuses on rugged smartwatches targeted for youth and affordable smart rings for everyday active users.
Noise leads with smoother software and premium health tracking through smart rings and glasses.
Fire-Boltt wins on price with big AMOLED screens and stylish designs under Rs. 2,199.
The Indian wearable market has become a fierce battleground where homegrown brands are aggressively vying for dominance. The market has turned what was once a niche luxury into an everyday essential for millions. This rapid democratization of technology has been fueled by affordable pricing, aggressive marketing, and a young, tech-savvy population eager to track every step and heartbeat.
Three Indian companies are leading the wearable market: boAt, Noise, and Fire-Boltt. Each brand has unique strengths to carve out significant market share in a sector that is becoming crowded by the day. So, let’s take a deep dive into these companies to figure out which one offers the best value wearables in India in 2026.
boAt initially made waves with its audio gadgets. However, the company quickly pivoted to capitalize on the smartwatch craze, bringing its signature style and youth-centric branding to the wrist.
Noise, on the other hand, emerged as a pioneer in the affordable smartwatch segment. It focused heavily on blending smart features with accessible price points to appeal to a broad audience.
Fire-Boltt rounds out this trio by positioning itself as the aggressive challenger. It is known to consistently undercut competitors on price without skimping on the quality or the smart features.
Here is a look at some of the best smartwatches from each brand:
boAt watches like the Storm Call 3 have gained a following for their built-in turn-by-turn navigation, a rarity in this price bracket. They are built for the ‘hustle.’ These products will feature tougher IP67 ratings, 1.83-inch touch display, and a more aggressive, sporty look. Most boAt watches are sold between Rs. 1,399 and Rs. 4,500.
Noise continues to refine the ‘smart’ in smartwatch. The ColorFit Pro 6 series uses AI to provide ‘Nudges’, personalized reminders to hydrate or move based on your actual stress levels. The software is arguably the smoothest in the business, making it a favorite for those who hate digital lag. Most good Noise smartwatches cost from Rs. 1,799 to Rs. 5,999.
Fire-Boltt remains the king of the ‘Big Screen.’ Models like the Brillia boast 2.0-inch+ AMOLED displays that are brighter than some smartphones. They are the masters of ‘jewelry tech,’ offering stainless steel straps and rotating crowns that mimic the look of luxury Swiss watches for a fraction of the cost. You can get a good Fire-Boltt watch for anywhere from Rs. 899 to Rs. 2,199.
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By 2026, the term ‘wearable’ has expanded beyond the classic smartwatch. All three titans have moved into making more wearables like smart rings, etc., that track health without the bulk of a screen.
boAt has made a massive splash with its Smart Ring Active and Ring Gen-1. These ceramic and metal bands are designed for those who want to track sleep and heart rate while wearing a traditional analog watch. The company has even integrated gesture controls, allowing users to swipe through music or snap a photo with a finger flick. A good boAt smart ring may cost you between the range of Rs. 3,999 and Rs. 8,999.
Noise took a more premium route with the Luna Ring 2.0, priced around Rs. 16,794 which debuted at CES 2025. It positions itself as a high-accuracy health tool, using fighter-jet-grade titanium and AI-driven insights to monitor everything from body temperature to recovery scores.
Beyond rings, the Noise i1 Smart Glasses, with a current price of Rs. 1,999 (discounted from Rs. 12,999), have also gained traction. These smart Indian wearables offer hands-free calling and music through discrete speakers in the frames.
Fire-Boltt has expanded into the ‘smart vision’ space with its Fire-Lens series, costing Rs. 1,999 (down from Rs. 8,999). These smart glasses focus on open-ear audio and voice assistant integration, catering to commuters who want to stay connected without plugging in earphones. While they also have a ‘Ring’ series, their primary focus is on dominating the wrist with an endless variety of watch models.
Also Read: Top 10 Smart Wearables for Health Monitoring and Fitness
The choice between the above three Indian wearable giants depends on personal choices. Do you want a premium look or a rugged one, an expensive item or an affordable wearable? its your choice.
If you want a rugged smartwatch that can survive a rainy bike ride while giving you directions, a boAt Storm model is the reliable choice. However, if you want a smart wearable that turns heads at a party with a massive, glowing screen and a premium metal finish while not compromising on affordability, Fire-Boltt’s lineup is hard to beat. If the goal is to ditch the screen entirely and focus on recovery data, the Noise Luna Ring is the most sophisticated tool available.
The best value wearable in India in 2026 isn't just about the lowest price. It is about which brand fits into your daily routine without feeling like a gadget you have to ‘manage.’
Please note that the prices of the above-listed gadgets may vary, so do your own search.
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1. Which smartwatches are better, boAt or Noise?
For health tracking, Noise watches often beat boAt. Noise provides more detailed data and a simpler app. For instance, the ColorFit Pro 6 can give you reminders about stress and hydration, using your body's information. BoAt is good if you need something tough for sports, but Noise puts more thought into overall well-being and ease of use when reviewing daily stats.
2. What are the good smartwatch Indian brands in 2026?
If you want a smartwatch with a metal band, Fire-Boltt is a strong choice. They're known for metal designs that appear high-end. The Brillia model, with its steel strap and rotating crown, is an example that sells for under Rs. 2,199. It’s a good option if you want a fancy-looking watch for events without spending a lot, like you might with a high-end boAt or Noise watch.
3. Should I buy a smart ring or a smartwatch?
If you’re deciding between a smart ring and a smartwatch for sleep tracking, a ring is better if you dislike wearing a watch in bed. boAt Smart Ring Active or Noise Luna Ring are light and monitor your heart rate and sleep from your finger. They’re less obvious and more comfortable all day, especially if you wear a regular watch on your other wrist.
4. Which is a good smartwatch with maps?
For a cheap smartwatch with maps, get boAt Storm Call 3. It stands out because it offers turn-by-turn directions on the watch screen in the Rs. 1,500 to Rs. 4,500 price range. It is currently available at Rs. 1399 on the company’s official website. This smartwatch is perfect for bikers or runners who want to see directions without constantly checking their phones.
5. Which Indian smartglasses can I buy in 2026?
When looking at Noise i1 smart glasses versus Fire-Boltt Fire-Lens, they're pretty alike. Both cost about Rs. 1,999 and feature open-ear audio. Noise i1 works well for office meetings and travel due to its stylish look. Fire-Boltt Fire-Lens line has similar voice control features and suits those who want to listen to music or answer calls while staying aware of their surroundings.