What Is ROI? OpenAI Acquires AI-Powered Personal Finance App

Somatirtha

ROI stands for Return on Investment, measuring profitability relative to investment cost effectively.

OpenAI acquired Roi, a personal finance app, enhancing AI-powered financial advisory services globally.

Roi launched in 2022, offering personalized finance advice via an AI chatbot efficiently.

CEO Sujith Vishwajith joins OpenAI, while the remaining Roi team will not transition.

Roi’s app will officially shut down operations on October 15, 2025 globally.

Acquisition aligns with OpenAI’s strategy to integrate AI personalization into consumer services effectively.

OpenAI aims to leverage Roi technology to enhance user engagement and personalization significantly.

The move highlights the growing role of AI in transforming personal finance globally.

OpenAI’s acquisition demonstrates trends toward merging AI capabilities with financial management tools innovatively.

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