Apple may choose to charge users $20 to access premium AI features
Swathi Kashettar
Apple may introduce a subscription fee ranging from $10 to $20 for advanced AI features, potentially bundled into its existing Apple One package
The premium AI features could include a more sophisticated Siri, AI-enhanced photo editing, smarter note-taking, and generative AI writing tools
The high costs associated with developing and maintaining AI technologies, such as servers and data centers, are driving Apple to consider passing these costs onto users
Apple has a history of successfully monetizing value-added services, setting a precedent for charging users for premium features
The AI features might be integrated into the Apple One subscription, which already includes services like Apple Music and Apple TV+, making it a more comprehensive package