Recently, Gartner has put IBM in the bottom left quadrant as a niche player in its latest magic quadrant report on cloud infrastructure. The company has been put alongside Oracle and Alibaba.
IBM is hoping for an enhancement in its cloud infrastructure strategy with its €34 billion investment in Red Hat.
The core IBM customers don’t necessarily expect it to sell them greatest and true blue technology rather they often envision it as a trusted provider of systems that assist core business operations.
Even on the slower tech adoption curve, the customers entrust IBM with their technology decisions. Notably, IBM has blockchain, Watson for deep learning and a quantum computing roadmap but somewhere the company takes long time for transforming the culture of an enterprise. This however effects both its customers and IBM itself.
Reinvention of IBM
From hardware business to software and then as services business, IBM used to be on toes at reinventing itself. With every change, IBM proposes a transformation in traditional set up and gives its staff a chance to evolve their IT functions. Several traditional enterprises have been slow to adopt cloud services and IBM made varied attempts to provide IBM cloud for such customers.
The Gartner’s note in its magic quadrant report said, “IBM appeals to its existing customers who have a strong preference to purchase most of their technology from IBM.” Gartner, from a cloud infrastructure perspective, sees the IBM cloud as an option for Mode 1 IT comprised mainly of systems of record type workloads.
IBM Key Prepositions
IBM has a wide array of technologies, insights, relationships and capabilities that can be of humungous value to customer in present and future as well. The four key value prepositions of the company are – it has the most open enterprise cloud technologies, has a long history in the on-premises world, its fresh open-source commitment provides it with hybrid-cloud expertise and with the help of Red Hat it can make a leader in the market for true multi-cloud solutions.
Is Being Cloud Native Beneficial For IBM And Its Customers?
IBM invested two years of its research and development resources to transform its software portfolio to be cloud native whose capabilities are delivered as pre-integrated solutions known as IBM Cloud Paks. The company’s softwares are now cloud native and possess capability to run on public or private clouds wherever clients need it. The cloud native shifts boil down to organisations need to innovate at a high speed while staying competitive. At the core of IBM, cloud native is introducing new value to end users by implementing the benefits of cloud computing.
Customers desire for flexibility in how and where they develop and deploy their respective applications and thus IBM has optimised its software portfolio to run on any cloud with Red Hat OpenShift. Moreover, IBM facilitates its clients with ability to develop mission-critical applications once and execute them anywhere.