LinkedIn Enhances With AI to Find Job Candidates

IndustryTrends

LinkedIn integrates AI into core functions: Recruiters find candidates with natural language questions, and marketers create campaigns in a few clicks

LinkedIn, owned by Microsoft, leverages OpenAI's technology (invested in by Microsoft) to build these features

LinkedIn, with over 950 million members, charges recruiters and marketing/sales pros for access to its data trove, mostly unpaid by users

Traditionally, customers needed to search LinkedIn's database using data filters, keywords, and other search engine techniques 

It also introduces a tool utilizing AI to create marketing campaigns for B2B products and services on LinkedIn’s site

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